'PC' From Mac Ads Gets Personal Trainer

News
By Marcus Yam
published

PC needs some positive reinforcement.

Apple's Mac and PC commercials always manage to arouse the fanboy camps, and the latest isn't that different. The standout in this latest ad is that PC and Mac are joined by Robert Loggia, who plays a personal trainer for PC.

Trying to whip him into shape, the trainer constantly shouts at PC saying that Macs have been ranked by PC Mag at the top for customer satisfaction and reliability. Obviously, it wouldn't be a "Get a Mac" ad without some punch line at the end, so just check out the video below:

Marcus Yam
Marcus Yam
Marcus Yam served as Tom's Hardware News Director during 2008-2014. He entered tech media in the late 90s and fondly remembers the days when an overclocked Celeron 300A and Voodoo2 SLI comprised a gaming rig with the ultimate street cred.
69 Comments Comment from the forums
  • cryogenic
    Apple no.1 in customer satisfaction?

    Well you can't argue Macs are pretty, and have a pretty OS, but I don't think Apple customers can really appreciate a nice hand build rig with cherry picked components... (because I don't think they can build one).

    Reply
  • Jazzmain
    I'm not a fan of Apple but I will admit, I do like watching the commercials.
    Reply
  • IzzyCraft
    Number 1 in customer satisfaction! omg what does pc have???

    Number 1 in actual number of customers.
    Reply
  • tortnotes
    The Mac ads are entertaining, but they don't say anything about actual performance... the message is that PCs suck. How about some positive advertising, Apple?
    Reply
  • christop
    Total crap!!!!
    Reply
  • chinesemafia69
    hahaha....liars...
    apple suck for all i know...PC is the best when considering both performance and price

    Reply
  • dman3k
    So, MAC is a PC after all!

    But a PC at a MAC price...
    Reply
  • manjyomethunder
    Last I checked, I believe Asus had better reliability and customer support than Apple did, although I may be wrong.

    In any case, these ads are just getting sad, I would have liked it better if it went..

    R AS IN, ROBERT LOGGIA
    O AS IN, OH M GOD, IT'S ROBERT LOGGIA
    B AS IN, BY GOD, IT'S ROBERT LOGGIA
    E AS IN, EVERYBODY LOOK, IT'S ROBERT LOGGIA
    R AS IN, ROBERT LOGGIA
    T AS IN, TIM LOOK OVER THERE, IT'S ROBERT LOGGIA
    ....
    Reply
  • steiner666
    apple is stupid and so are their ad campaigns. macs are great if you're a noob and/or dont care about being able to do much besides type poetry and use photoshop.

    PCs aren't just manufactured by one company, and the best ones, as a previous commenter said, are custom-made to suit the needs of the user. Not sure how they can compare customer service of one company (apple) against PCs in general, sounds like an apples to oranges comparison if i've ever heard one. People that complain about PCs (especially the type of complaints these ads have always focused on) are idiots who dont know how to properly maintain a system or who don't want to put the slight effort into learning. They'd rather just throw more money at apple and be handed a dumbed-down machine.
    Reply
  • hakesterman
    Yes you can hand pick your compnents with a PC, but you also get lots of viruses and Malware which i haven't seen yet on my Imac. So far mac is my champion.

    Reply