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Apple Mocks Microsoft's Laptop Hunters Series

By - Source: Tom's Hardware US | B 107 comments

Hot on the heels of Microsoft’s Zune Pass versus iTunes commercial, are the new Get a Mac ads, which take a swipe at Microsoft’s Laptop Hunters series as well as customer support for PCs.

Apple has released three new commercials (which are available on its website here) and the most notable is the Laptop Hunters spoof where a Lauren-a-like is looking for a laptop with a big screen and a decent processor. PC orders the slow and small PCs (played by men in similarly drab suits) to leave and it looks like “Meagan” is finally whittling the group down to something that will work for her. That is, until she says she wants something that doesn’t crash all the time, doesn’t get viruses and cause a bunch of headaches in general. Shocker, everyone leaves bar Justin Long.

The other two ads play on the fact that Apple stores have Geniuses as well as the fact that PC’s get more viruses. Check out the ads on YouTube and let us know what you think.

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  • 45 Hide
    Anonymous , May 13, 2009 2:15 PM
    Apples get viruses to, and i'm on an apple now, more people try to infect apples due to the rising popularity so apples idiotic argument will have to end soon.

    BTW

    I'm on a 1500 dollar apple at school and its slower than my 750 dollar pc i have at home

    Hate this P O S
  • 33 Hide
    danimal_the_animal , May 13, 2009 2:26 PM
    "something that doesn’t crash all the time, doesn’t get viruses and cause a bunch of headaches in general"

    Well if people would stop looking at PORN and filesharing like limewire and bear share.....and stay off myspace......

    they would heve no problems.

    i work at a school and believe it or not.....the three things above are the main culprits.
  • 32 Hide
    tenor77 , May 13, 2009 2:22 PM
    I do get sick of the lie Apple promotes that they are impervious to problems.
    Plus they sweep their problems under the rug.

    Trust me, a virus, software bug or power surge will take down any computer, PC or Mac.
Other Comments
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  • 45 Hide
    Anonymous , May 13, 2009 2:15 PM
    Apples get viruses to, and i'm on an apple now, more people try to infect apples due to the rising popularity so apples idiotic argument will have to end soon.

    BTW

    I'm on a 1500 dollar apple at school and its slower than my 750 dollar pc i have at home

    Hate this P O S
  • 28 Hide
    gamerjames , May 13, 2009 2:20 PM
    I agree to the post above and I use Macs at school for video editing and i agree that macs are way to overrated

    I video edit at home on a pc that is alot cheaper,faster and in general better.

    IDK, i just think apples argument is dumb

    And those "geniuses" don't help much either... i took an apple laptop i use to school at the tampa international mall to get some help with this mac ( i know how to use it, i was just extremely curious about the genius bar ), he didn't know how to fix the problem and after 45 minutes redirected me to some other punk/free spirited girl who didn't know what she was doing either... so in the end i just said "hmm, let me try this" and fixed it

    Thats enough of my rant.. just pointing out that the "genius bar" isn't good help, at all.
  • 32 Hide
    tenor77 , May 13, 2009 2:22 PM
    I do get sick of the lie Apple promotes that they are impervious to problems.
    Plus they sweep their problems under the rug.

    Trust me, a virus, software bug or power surge will take down any computer, PC or Mac.
  • 33 Hide
    danimal_the_animal , May 13, 2009 2:26 PM
    "something that doesn’t crash all the time, doesn’t get viruses and cause a bunch of headaches in general"

    Well if people would stop looking at PORN and filesharing like limewire and bear share.....and stay off myspace......

    they would heve no problems.

    i work at a school and believe it or not.....the three things above are the main culprits.
  • 25 Hide
    B-Unit , May 13, 2009 2:28 PM
    Yea, MySpace kills.

    I cant count how much spyware I removed for friends in college because they couldnt tell the difference between MySpace and the phishing sites.
  • 23 Hide
    Greatwalrus , May 13, 2009 2:31 PM
    This commercial is absolute BS. Forget anything Apple vs "PC" for a second.

    There is NO WAY Apple can claim Mac has no viruses, crashing, or headaches. Every operating system has viruses (whether they are prone to them or not), every operating system is bound to crash for some reason, and if the software sucks or you are not good with PCs - you will get headaches.

    Worst Apple ad so far.
  • 23 Hide
    kevikom , May 13, 2009 2:31 PM
    I would love to see a spoof of theses commercials showing a PC asking mac what they are hiding behind their back and Mac saying "nothing" PC then says, "Hey, isn't that the spinning beachball of death?" and mac says"what that? no we don't ever crash" as the beachball starts spinning over him and he shuts up... fade to black
  • 18 Hide
    joebob2000 , May 13, 2009 2:32 PM
    Quote:
    The other two ads play on the fact that Apple stores have Geniuses as well as the fact that PC’s get more viruses.


    For very loose definitions of "genius", but don't let that pesky English language stop you, Apple!

    Viruses on the house mac: 0
    Viruses on the house pc: 0

    Times I have complained to my wife about how my pc has problems doing x: maybe 10
    Times my wife complained to me about how her mac has problems doing x: somewhere near 10^100

    The only thing these (and all the rest of the commercials) have going for them is the talent of John Hodgman. Anyone can put on some jeans and say "well gosh isn't the sky blue" but that guy can even make Apple propaganda entertaining. Thank you, John!
  • 22 Hide
    tonkatuffmofo , May 13, 2009 2:33 PM
    These Ad's both Microsofts and Apples are really lowering the intelligence bar of the whole computing industry in general.

    Playing the bulls$##!t to the lowest denominator, does anyone else find this frustrating??
  • 10 Hide
    superblahman123 , May 13, 2009 2:35 PM
    So then what will Apples defence be once Mac hackers find their way around more things? No system is completely safe which is something that everyone overlooks. Your system makes no difference. The fact that PCs hold higher representation in the market is the only reason why they get ragged on. More PCs = more PC users = more PC hackers. Once Apple gets their own version of Conficker down the road, we'll see how well they sell.
  • 0 Hide
    u2sunstuff , May 13, 2009 2:35 PM
    Apple needs a refresh ... I see the "cool-factor" dropping ... Apple can keep it up and do great business if they find a way to motivate the premium label other than it's price... The only thing apple has is a shiny "premium" sticker. They can't afford to lose that. Curious what the future brings... I love that besides the better UI the only thing the iPhone has on the 160$ no paperwork e-series nokia is COOL level. The e-series ownes the iphone :)  :D .
  • 9 Hide
    solymnar , May 13, 2009 2:36 PM
    danimal_the_animal"something that doesn’t crash all the time, doesn’t get viruses and cause a bunch of headaches in general"


    I would direct that person to the nearest library and give them a lantern in case the power goes out.
  • 11 Hide
    keither5150 , May 13, 2009 2:36 PM
    @ Apples Doomed,

    You can download virus protection for Macs. The program is called virus barrier X5. I think that they should have called it iVirus.

    We have Macs and PC's at work. The last time the company had a virus was 2001. It was downloaded by someone looking for porn at work.

    Funny that Apple would offer software that is not needed.

    They should keep marketing to the ignorant. It's worked so far.

    However, by doing that they are consistently reducing the collective IQ of the average Mac user.

    As usual, I am entertained.

  • 3 Hide
    wkcar , May 13, 2009 2:39 PM
    Apple has 10% of the market and that's only going to go up. Most organizations now recommend and already install anti-virus on macs its a complete myth that they're invincible.
    PC's aren't that great either but when they do get a problem, its much easier to fix than with a mac.
    The "Apple Tax" is merely nothing more than a Genius Bar service charge...make it optional and macs become a great value.
  • 8 Hide
    mustwarnothers , May 13, 2009 2:40 PM
    Have any Mac Addicts actually used a PC in the past few years?

    The Anti Virus solutions nowadays are great. Kaspersky, ESET etc.

    I've been using NOD32 for a while now, and I even stopped using Ad-Aware's Adwatch.

    I haven't had the slightest bit of spyware, or a virus, in quite a long time.

    So if Windows 7 retail is aesthetically pleasing (which it is), has good defense against spyware and viruses (which it will, on top of any decent Antivirus solution, which EVERYONE should have), what is the appeal of a MAC again?

    Oh, probably the 200% Mark up in hardware price, and the more severely limited software library.
  • 5 Hide
    grando , May 13, 2009 2:48 PM
    I'm growing so sick of these commercials as well. They have the same problems w/ virus, but you just don't hear about it. Considering the market share Microsoft has, of course they are a target for these attacks. Macs are nice , but too over priced. No freedom to update hardware (video cards, memory, etc.. w/o buying a new machine..give me a pc anytime.
  • 12 Hide
    hallic7 , May 13, 2009 2:50 PM
    No viruses for mac?? WTF!! And who says that if you run pc you HAVE to run Windows? What a stupid argument from mac!!! "cause a bunch of headaches" what the hell does this means??


    Mac = Liars!!!
  • 5 Hide
    leo2kp , May 13, 2009 2:52 PM
    We get the most problems from the two users we have at work that "require" a Mac yet run XP virtually for compatibility reasons, and regardless of how many times they call Help Desk, they continue to believe that their Mac is superior. We offer them a Windows laptop - which is essentially what they're using with Virtual XP - but it's just not cool enough. The general attitude between these two users is that they too are smarter and better than everyone else and they're impossible to work with over the phone.

    Oh, and my mother-in-law's iMac ALWAYS crashes when using Safari. They finally downloaded Firefox. The other machine in their house has never once had a problem...it's an old Dell P4 with Windows XP.
  • 2 Hide
    dark_lord69 , May 13, 2009 2:53 PM
    Apple computers are overpriced that's the bottom line. And you CAN get a large monitor on a PC laptop. Windows XP runs crash free depending on when kind of software you install. The real issue is that any dumb programmer out there can make software for a PC and it's those crappy pieces of software that cause crashes... NOT the hardware or Operating system (although windows is not without flaws) BUT Apples get viruses and have problems, plus they are being targeted more since they are growing in popularity. Saying that an apple doesn't get viruses is FALSE ADVERTISEMENT!!
  • -4 Hide
    gsacks , May 13, 2009 2:53 PM
    MustWarnOthersI haven't had the slightest bit of spyware, or a virus, in quite a long time.


    That you are aware of...
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