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Microsoft Unveils a Brand New Windows Logo

By - Source: Microsoft | B 110 comments

A window for Windows, of course!

Windows 8's Metro UI is a pretty dramatic departure from what most Windows users are used to. In light of this, Microsoft has seen fit to redesign the Windows logo we've all come to know and love. The company unveiled the new logo via the Windows Team Blog late on Friday afternoon. Have a look at the brand new logo, as well as a timeline of Windows logos, below:

Microsoft's Sam Moreau explains that over the years, and as the operating system evolved from Windows 1.0 to Windows Vista and Windows 7, the Windows logo had evolved from a simple window to a waving flag. However, Microsoft is eager to take Windows back to the logo that started it all.

" [...] if you look back to the origins of the logo you see that it really was meant to be a window," Sam says. "'Windows' really is a beautiful metaphor for computing and with the new logo we wanted to celebrate the idea of a window, in perspective."

So really, Microsoft hasn't done much in the way of re-designing so much as return to the old concept of a window to represent Windows. Obviously it's got a very Windows 8/Windows Phone 7 feel to it, but what's got us most excited is the fact that this likely means 'Windows 8' isn't just a codename. Microsoft hasn't ever confirmed that Windows 8 will be what the next version of Windows will be called, but it's hard to imagine the company unveiling a new logo featuring the Windows 8 name if it's not the official title.

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Top Comments
  • 33 Hide
    SteelCity1981 , February 18, 2012 12:17 PM
    Micrsoft "We mess with things that already works fine"
  • 31 Hide
    Maxor127 , February 18, 2012 12:15 PM
    It fits the theme of Windows 8: ugly.
  • 24 Hide
    molo9000 , February 18, 2012 12:51 PM
    Are they serious? The 4-coloured logo they used for the last 20 years is instantly recognizable by almost anyone. The new logo isn't just ugly. It's also meaningless to the vast majority of consumers.


    I wonder how much money they spent on coming up with that logo... The whole marketing department of Microsoft is a shambles.
Other Comments
    Display all 110 comments.
  • 20 Hide
    bernardv , February 18, 2012 12:10 PM
    It reminds me of something... it's a window!
  • 31 Hide
    Maxor127 , February 18, 2012 12:15 PM
    It fits the theme of Windows 8: ugly.
  • 33 Hide
    SteelCity1981 , February 18, 2012 12:17 PM
    Micrsoft "We mess with things that already works fine"
  • 21 Hide
    icepick314 , February 18, 2012 12:21 PM
    looks like MS lifted that logo from a construction or vinyl replacement window company...
  • 17 Hide
    builder4 , February 18, 2012 12:24 PM
    I have a feeling this design will look extremely dated in only a couple of years. This fad of requiring simplicity and clean lines won't last forever.
  • 24 Hide
    drwho1 , February 18, 2012 12:30 PM
    Waiting for Windows 10 Logo.
    Will Microsoft finally OPEN their Window on their Logo?
  • 10 Hide
    alidan , February 18, 2012 12:32 PM
    SteelCity1981Micrsoft "We mess with things that already works fine"

    the saddest true thing i read all day... they changed an icon, into the most generic thing they possible could.
  • 10 Hide
    jjtober1 , February 18, 2012 12:32 PM
    nasty, I'm sticking with 7 it looks like (not just because of that butt ugly logo).
  • 10 Hide
    acerace , February 18, 2012 12:36 PM
    Don't you feel its a bit nostalgic?
  • 11 Hide
    freggo , February 18, 2012 12:41 PM
    Mercedes Star....3 points in a circle for 100+ years
    BMW Logo white and Blue
    Ford.... F O R D

    Microcrap changes Logo -yet again- and this is worth a 2nd article?
    Slow new day I guess ?
  • 24 Hide
    molo9000 , February 18, 2012 12:51 PM
    Are they serious? The 4-coloured logo they used for the last 20 years is instantly recognizable by almost anyone. The new logo isn't just ugly. It's also meaningless to the vast majority of consumers.


    I wonder how much money they spent on coming up with that logo... The whole marketing department of Microsoft is a shambles.
  • 18 Hide
    Anonymous , February 18, 2012 12:57 PM
    hmmm I know windows ME was a flop... but pretending it didn't exist on the time line is funny...
  • 6 Hide
    ojas , February 18, 2012 1:02 PM
    The lesson from the picture is simple, whenever the logo is a windows flag with plain black text, that OS is good.

    The other lesson is, wait for Windows 9 if you can :) 
  • 3 Hide
    superwiggle , February 18, 2012 1:03 PM
    In the immortal words of Gob Bluth "I've made a huge mistake..."
  • 4 Hide
    synd , February 18, 2012 1:06 PM
    It's so fucking.... ugly.
    Still performance-wise Windows 8 is great but god, it looks so bad on a PC. Yeah, it's great for tablets but for PC you definitely need to disable the Metro UI and use it with an improved Windows 7 interface. ( 10sec registry work)
  • 10 Hide
    matt_b , February 18, 2012 1:06 PM
    Must have taken a lot of talent and effort to create that........
  • 4 Hide
    wannabepro , February 18, 2012 1:07 PM
    I do not like it.

    What was wrong with either of the past two.
  • 14 Hide
    JOSHSKORN , February 18, 2012 1:09 PM
    Where's the Windows 95 logo?
  • 3 Hide
    gilbertfh , February 18, 2012 1:10 PM
    Popular forms of torture in days of yore include thumbscrews, bamboo under the fingernails and Windows Millenium. Just displaying the Windows Me icon on your computer can cause random lockups and process slowdowns. Be thankful they didn't include it in their timeline.
  • 9 Hide
    Kryan , February 18, 2012 1:16 PM
    http://www.geek.com/wp-content/uploads/2012/02/windows8_logo2.jpg
    MS paid some guy millions to do this.

    http://windows8themes.org/pics/windows-8-logo-6.JPG
    [insert any half skilled pc user's name here] 5 minutes with photoshop

    enough said. the comment above about breaking stuff that works is, sadly, too true.
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