Nvidia CEO Says No x86 Chips

CNet reports that, when Nvidia CEO Jen-Hsun Huang was asked about the possibility of Nvidia coming up with its own x86 chip technology in a phone interview Thursday, the chief executive officer answered with a resolute "No."

Rumors that Nvidia had plans to enter the x86 CPU market resurfaced last week. With Nvidia not having the license to produce chipsets for the latest generation of Intel chips and Intel moving towards integrating graphics cores onto its CPUs, analysts speculated that Nvidia was likely to enter the x86 game.

''We believe Nvidia could enter the x86 CPU business,'' said analyst Doug Freedman of Broadpoint AmTech, in an EETimes story. ''Nvidia could become a supplier of x86 CPUs by necessity to preserve both GPU and chipset revenue.''

However it seems Nvidia has other plans for the time being. When asked about the company's plans for an x86 CPU, Huang squashed rumors and detailed Nvidia's plans for the future.

"Nvidia's strategy is very, very clear. I'm very straightforward about it. Right now, more than ever, we have to focus on visual and parallel computing." Huang went on to detail where his company sees its best opportunities for growth. "Our strategy is to proliferate the GPU into all kinds of platforms for growth," he said. "GPUs in servers for parallel computing, for supercomputing--and cloud computing with our GPU is a fabulous growth opportunity--and streaming video."

The CEO also referenced Tegra and the Zune HD in stating that the company is aiming at getting its GPUs into the lowest power platforms and driving mobile computing.

Read the full story on CNET.

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  • bfstev
    Not surprising. Obtaining the licensing for x86 would be a nightmare especially after they spit in intel's face with their cartoons.
    18
  • JofaMang
    Another Nvidia statement completely void of gaming support. Big surprise.
    10
  • Other Comments
  • bfstev
    Not surprising. Obtaining the licensing for x86 would be a nightmare especially after they spit in intel's face with their cartoons.
    18
  • megamanx00
    Well, I think they may be looking to develop a CPU of some kind, just not an x86 chip. After all, it appears that nvidia has been hiring Transmeta engineers. The Transmeta chips were not true x86 chips, but rather use a Very Long Instruction type of microcode. While in the case of transmeta x86 instructions were translated to VLI on the chip itself, S3 used the same technology to implement 2.0 shaders on their GPUs when they got back into the GPU game.

    Anyway, we could see NVIDIA develop a MIPS or other architecture CPU to pair with their Tegra and market it at a super computer or rendering machine. With so many movie studios needing to produce full 3D CGI movies, or simply have heavy CGI effects, nvidia may be able to steel some space away from the traditional providers in this area.
    6
  • eyemaster
    Hasn't the license for x86 32bit expired? I can't remember.
    2