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AMD Shipped Over 1 Million Fusion APUs

by - source: Tom's Hardware US

Get ready to see much beefier nettop devices.

AMD is starting the new year with new (and interim leadership). Last week it announced revenue for the fourth quarter of 2010 of $1.65 billion, net income of $375 million, or $0.50 per share, and operating income of $413 million. For the year ended December 25, 2010, AMD reported revenue of $6.49 billion, net income of $471 million, or $0.64 per share, and operating income of $848 million.

"AMD enters 2011 with significant momentum, amplified by the successful launch of our first Fusion APUs," said Thomas Seifert, CFO and Interim CEO. "I am confident we can drive profitable growth based on the strength of new products we will bring to market. Our customers recognize that Fusion APUs are at the core of delivering the world's most vivid digital experiences."

Arguably the most impressive product out of AMD right now is its Fusion APUs. We've all been accustomed to subpar performance out of netbooks, but AMD is changing that with its Brazos platform. OEMs like what they're seeing and have been integrating the technology into their products – and more than just notebooks.

"Industry momentum for Fusion is strong and growing. OEM adoption of Brazos is excellent. We shipped more than 1 million Brazos platforms in its debut quarter to world class OEMs including Acer, Asus, Dell, HP, Lenovo, MSI, Samsung, Sony and Toshiba," said Seifert during the company's fourth quarter-related conference call, according to X-bit labs. "Customers are discovering that Brazos is ideal for more than notebook platforms, earning design wins in everything from tablets to Internet ready set-top-boxes, thin clients and point-of-sale kiosks."

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elcentral 01/25/2011 7:08 AM
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fusion is lovely and all but, where is me bulldozer!
i can almost taste it

Thomaseron 01/25/2011 7:12 AM
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elcentral :
fusion is lovely and all but, where is me bulldozer! i can almost taste it



It's on it's way it is. Will be here in June it will. :)

dogman_1234 01/25/2011 7:15 AM
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Go AMD. I can say that you are another great leader in innovation.

otacon72 01/25/2011 7:22 AM
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thomaseron :
It's on it's way it is. Will be here in June it will.



... at which point AMD will still be a generation behind intel. Not saying AMD isn't inventive..fusion is pretty cool...but AMD is forever far behind intel when it comes to anything high end.

alikum 01/25/2011 7:27 AM
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otacon72 :
... at which point AMD will still be a generation behind intel. Not saying AMD isn't inventive..fusion is pretty cool...but AMD is forever far behind intel when it comes to anything high end.


Let's wait and see before jumping to conclusion. Both are new architectures from ground up and both are 32nm. What generation are you talking about? Or do you know something that we don't? If so, please share.

shadowryche 01/25/2011 7:32 AM
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I'm interested in getting one of these netbooks, but so far I've only been able to find one through HP. Being that I fix computers for a living, I'd rather not buy from them.

zodiacfml 01/25/2011 7:32 AM
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for now, i've only seen HP for this. they had to hurry up before Intel makes some drastic price cuts, i also need a netbook.

jrharbort 01/25/2011 7:33 AM
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A lot of them shipped, but nothing appearing in retail yet. I'm practically shivering in anticipation!

Thomaseron 01/25/2011 8:09 AM
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Darn! Posted to the wrong person twice! How do you edit or remove your posts?

renz496 01/25/2011 8:35 AM
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Thomaseron wrote :

Darn! Posted to the wrong person twice! How do you edit or remove your posts?




lol. i see many people still have this problem even TH already tell the people how to do this thing a few times already. just click the link 'read the comments on the forum' so you can edit your post :)

iam2thecrowe 01/25/2011 8:51 AM
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ah yes, the athlon 64 days were good. if only they marketed their product better.....i still believe the world needs more AMD awareness, people are just suspect when they dont see an intel CPU in a PC. Even if bulldozer is faster than intel's offering when released, they need some serious marketing push when it releases or it will still undersell intel by a large margin.

THEfog101 01/25/2011 8:54 AM
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Zingam 01/25/2011 8:55 AM
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thomaseron :
When the AMD64 was new (yes, it was a while ago) AMD kicked intels behind. Unfortunatly intel, as we all know, played dirty, hence AMD didn't sell as many CPUs as they could have.



It might have had a good performance but it had lots of other problems. It was hot and prone to overheating etc.
I hope they've improved their overall CPU designs now. The biggest problem for AMD (IMO) is that they are so far behind in process technology. They'll come with 32 nm just when Intel releases 22 nm. If AMD manages to close that gap or at least reduce it to 6 months they might be able to finally compete with Intel and make profit.

Darkerson 01/25/2011 9:30 AM
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Nice job AMD. But to mirror what others have said, I want Bulldozer!

silverblue 01/25/2011 9:43 AM
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Intel aren't due to bring out 22nm CPUs until the end of the year. Bulldozer should beat that by a good 6 months, and AMD are in the process of moving at least one fab to 22nm. I agree that they're behind... but less than they were when they finally went 45nm which was 2 years after Intel.

Thomaseron 01/25/2011 9:43 AM
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otacon72 wrote :

... at which point AMD will still be a generation behind intel. Not saying AMD isn't inventive..fusion is pretty cool...but AMD is forever far behind intel when it comes to anything high end.




When the AMD64 was new (yes, it was a while ago) AMD kicked intels behind. Unfortunatly intel, as we all know, played dirty, hence AMD didn't sell as many CPUs as they could have.


There. Finally replied to the right person. :P :)

Thomaseron 01/25/2011 9:49 AM
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THEfog101 wrote :

Yeah, Damm that Intel for playing dirty by using legitimate business strategy's which you would know if you had two brain cells to your name. Seriously dude, yes everyone here loves AMD, yes they look like they may very well win this battle with Intel, but would it really hurt to just admit Intel did a good job? No? didn't think so.




I'm not saying intel did a bad job, I'm just saying they played dirty. Both the EU and FTC found intel guilty of foul play.
The last P4 were also the hottest, and they didn't stand much chance against the AMD64.

Thomaseron 01/25/2011 9:50 AM
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Zingam wrote :

It might have had a good performance but it had lots of other problems. It was hot and prone to overheating etc.
I hope they've improved their overall CPU designs now. The biggest problem for AMD (IMO) is that they are so far behind in process technology. They'll come with 32 nm just when Intel releases 22 nm. If AMD manages to close that gap or at least reduce it to 6 months they might be able to finally compete with Intel and make profit.





Actually, only the last ones had problems with heat...
Think it was from the 5600+ up to the 6000+.
Compared to the P4, which was the main competition, they were quite cool.

silverblue 01/25/2011 9:55 AM
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I did check up on this earlier and the first article I found on Google was the Venice 3200+, but I didn't stop to check further. Regardless, P4s were known for their heat thanks to the Prescott architecture, and AMD had already put thermal diodes into their products by this point (something which Intel had done for a while).

palladin9479 01/25/2011 10:12 AM
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thefog101 :
Yeah, Damm that Intel for playing dirty by using legitimate business strategy's which you would know if you had two brain cells to your name. Seriously dude, yes everyone here loves AMD, yes they look like they may very well win this battle with Intel, but would it really hurt to just admit Intel did a good job? No? didn't think so.



Intel did not use legitimate business anything, as was determined by the courts. They deliberately prevented tier-1 PC manufacturers from using AMD anything by threatening revocation of "exclusive" pricing options (exclusive as it was only offered to INTEL-only manufacturers) along with threatening to cut shipments of parts. Michael Dell testified that several times his company attempted to create AMD branded PC's in economy PC range, the biggest selling sector, and each time INTEL replied that they would revoke their pricing options and cut component shipments. This is why INTEL had to pay AMD a truck load of money to cover damages from completely locking AMD out of the OEM economy PC market, the highest volume sector in the PC industry and the sector AMD CPU's are most apt for.

INTEL has brilliant engineers, its their marketing strategy and business decisions that are horrible.

hardcore_gamer 01/25/2011 10:20 AM
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thomaseron :
It's on it's way it is. Will be here in June it will.


I've heard that they are focusing on the server market.Will it be good for gaming ?

joytech22 01/25/2011 10:23 AM
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Fusion is a great APU, it's fast, cheap and powerful.

This is AMD's year to take over again (even if it isn't in the desktop market, which we still have yet to find out)

AMD is going to do great with it's APU's, they can and will go into almost anything that needs the power, bye Atom.

Thomaseron 01/25/2011 10:39 AM
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hardcore_gamer wrote :

I've heard that they are focusing on the server market.Will it be good for gaming ?




There is one slide that indicates it will be good for gaming, but until an official release, it's hard to tell.
There are two different sockets for Bulldozer. The AM3+ and the G34.
The AM3+ is for desktops and the G34 is for servers. The desktop version will have up to 8 cores (4 modules) and the
server one will have up to 16 cores (8 modules).

The cores are small, but efficiant, and they use TurboCore 2.0 to adapt to the current workload.
I think the "Dozer" will be a "mean" processor. :)

REYNOD 01/25/2011 11:17 AM
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Good news ...

I want an E350 powered netbook for work.

geekapproved 01/25/2011 3:16 PM
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What people don't understand is Intel has 100X the resources and cash AMD has, yet what's amazing is they are still hanging on and selling product.

HavoCnMe 01/25/2011 3:26 PM
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I love Intel, but we need AMD in the race to keep pricing down. Keep up the good work AMD.

mayne92 01/25/2011 3:29 PM
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thefog101 :
Yeah, Damm that Intel for playing dirty by using legitimate business strategy's which you would know if you had two brain cells to your name. Seriously dude, yes everyone here loves AMD, yes they look like they may very well win this battle with Intel, but would it really hurt to just admit Intel did a good job? No? didn't think so.


I'm no AMD fanboy but some Intel fanatics (and maybe because you bought the first consumer hex-core?) need to stop licking the sores on Intel's ass when they keep getting spanked. I'm sure some like to immediately skip to the front. ;)

jamessneed 01/25/2011 4:40 PM
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Lets not forget Intel also made a compiler that crippled AMD CPU's(Long history in that as they got the crippiling code into MS Power Fortran then they used a company named BAPCO similiar to sysmark tools to show Intel is better using that compiler, then they bought the compiler to say hey its our compiler so its optimzed for Intel so no foul here).

Intel does make better desktop CPU's but when they didn't they relied on dirty tactics. Just think what the market might look like today if they did not play dirty. AMD most likely would have sold a boatload more CPU's and had much more R&D cash which would likely translate to better CPU's today.

dgingeri 01/25/2011 4:40 PM
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I'd love to get one of these to replace my current HTPC. A Core 2 Duo E8400 is kind of overkill for running Hulu and Netflix, and the 134W idle is hurting my electric bill. Getting a Fusion based nettop unit would be more than adequate and consume far less power. I'm going to love seeing what these can do.

hixbot 01/25/2011 6:33 PM
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Ok, so the 1 million Fusion APUs were shipped to OEMS. They weren't sold yet, so some people need to stop celebrating.

gomi 01/25/2011 7:05 PM
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maybe it's a good thing I've been putting off buying a netbook all this time!


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