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iPad Accounts For 71 Percent of China's Tablet Market

By - Source: Reuters | B 20 comments

Lenovo settles for distant second with a 10.5 percent share

According to Analysys International, almost three-quarters of Chinese tablet buyers prefer to opt for Apple's iPad.

For the third quarter of this year, Apple is said to have gained a 71.4 percent of the Chinese tablet market. It represents a 1 percent decrease from the second quarter, but it managed to leave Lenovo in a distant second place with a 10.5 percent share.

In third place was Chinese company Ereneben who settled for a 3.6 percent share of the market, followed closely by Samsung with a 3.5 percent share.

China's overall tablet market increased by 62.5 percent last quarter when compared to the the same period last year. During the third quarter, 2.6 million tablets were sold in the country, an increase from 1.6 million a year ago.

Globally, it's a different story. The iPad remained the market leader in the U.S. with a 55 percent market share of tablet shipments during the last quarter. However, it represents a 14 percent drop due to the introduction of various Android-powered tablets.

It's also a different outcome for Apple's smartphone market share in China. Due to its premium price points (expected to be reduced by 2014 through a cheaper model), the iPhone saw Android dominating a 90 percent share in the region.

 

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  • 11 Hide
    reprotected , November 29, 2012 6:59 AM
    Tom's Hardware's article comments in a nutshell: Apple? CRAPPLE SUCKS, I WISHED IT DIED. Microsoft? M$. Facebook? Evil. Twitter? Who still uses twitter? AMD? Good for competition. Intel? My Intel processor is already fast enough. SSD? Needs to be cheaper. Wall Street? Corruption. Lawsuit? Patent reforms. Zak Islam? Fire this guy. Anything innovative? Who's going to purchase it? Android? Best OS ever, so much innovation, monopolize please!

    Hivemind at it's best.
Other Comments
  • 9 Hide
    billybobser , November 29, 2012 6:18 AM
    I call BS. Those who can afford tablets in China are few and that majority of electronics here are going to be Clones.

    Would also be interesting to see what they define as 'tablet' because while riding public transport, the 7" format dominates.
  • 2 Hide
    mayankleoboy1 , November 29, 2012 6:36 AM
    And i thought Chinese people were the smartest in the world.....
  • 7 Hide
    john15v16 , November 29, 2012 6:36 AM
    I 2nd that BS...Zak up to his ole shenanigans again...
  • 5 Hide
    Skeete_UK , November 29, 2012 6:46 AM
    More BS from ZIslam. He is turning into a joke, maybe has is a better word.

    Toms is losing my interest due to this poor and highly bias journalism.. Poor show. VERY poor show.
  • 2 Hide
    tpi2007 , November 29, 2012 6:49 AM
    billybobserI call BS. Those who can afford tablets in China are few and that majority of electronics here are going to be Clones.Would also be interesting to see what they define as 'tablet' because while riding public transport, the 7" format dominates.


    john15v16I 2nd that BS...Zak up to his ole shenanigans again...


    Well, taking into consideration the population of China and considering that only 2.6 million tablets were sold there this year, of which 70.1% are made by Apple, with 14.1% marketshare going to two Chinese companies, which I presume are selling cheaper tablets, together with another 3.5% marketshare to Samsung (which I presume will also be selling cheaper models than the iPad), I don't find it implausible at all.

    Also, the source of the article is Reuters, Zak didn't just come up with these numbers out of nowhere.
  • -6 Hide
    esrever , November 29, 2012 6:50 AM
    Apple is big in china because people are all name brand sheep there. Anyone with any money has to show off by buying name brand things. The perfect place where apple can sell their crap.
  • 11 Hide
    reprotected , November 29, 2012 6:59 AM
    Tom's Hardware's article comments in a nutshell: Apple? CRAPPLE SUCKS, I WISHED IT DIED. Microsoft? M$. Facebook? Evil. Twitter? Who still uses twitter? AMD? Good for competition. Intel? My Intel processor is already fast enough. SSD? Needs to be cheaper. Wall Street? Corruption. Lawsuit? Patent reforms. Zak Islam? Fire this guy. Anything innovative? Who's going to purchase it? Android? Best OS ever, so much innovation, monopolize please!

    Hivemind at it's best.
  • 5 Hide
    acerace , November 29, 2012 7:27 AM
    tpi2007Well, taking into consideration the population of China and considering that only 2.6 million tablets were sold there this year, of which 70.1% are made by Apple, with 14.1% marketshare going to two Chinese companies, which I presume are selling cheaper tablets, together with another 3.5% marketshare to Samsung (which I presume will also be selling cheaper models than the iPad), I don't find it implausible at all.Also, the source of the article is Reuters, Zak didn't just come up with these numbers out of nowhere.


    Those kiddies doesn't know that. Don't waste your time with them.
  • 1 Hide
    digiex , November 29, 2012 7:44 AM
    This article is paid for by Apple.
  • 4 Hide
    icemunk , November 29, 2012 8:40 AM
    I'm sure they're leaving out all the "noname" Chinese made tablets that sell for $50 or less.
  • 0 Hide
    ojas , November 29, 2012 9:48 AM
    Lol how many of those ipads were real apple ipads? :p 
  • 3 Hide
    eiskrystal , November 29, 2012 10:15 AM
    Quote:
    Toms is losing my interest due to this poor and highly bias journalism.


    As biased as assuming that an article is false contrary to the evidence?

    Don't let the door hit you on the way out.
  • 2 Hide
    Anonymous , November 29, 2012 10:54 AM
    The market survey must be ignoring the cheap "made in China" clones that sells normally at half the price or less than Nexus 7 (yes the $200 Nexus 7) in China. Without a doubt most people are China are running those. Then come the more affluent crowd which have a lot of money to spare, and they bought iPad compared to other vendors. That's not surprising. But taking into account of the clones which all are them are running Android at the moment, I would say majority of the Chinese in China are running Android tablets instead of Apple iPad. If you want proof, I can easily point you all to the various blogs, website, discussion forums etc discussing those tablets. In fact, many of the more successful clones are even available in USA or Europe.

    And by the way, the Ereneben that this article mentioned, is selling their tablet at almost the same price at Apple iPad. Guess how consumers will choose? Don't let this article misleads you, there are way more people using tablets running Android in China than iOS.

  • 0 Hide
    bllue , November 29, 2012 1:11 PM
    -Sponsored by Apple?
  • 0 Hide
    hate machine , November 29, 2012 1:25 PM
    This is the source of the "data" from the pitiful Reuters article...

    http://english.analysys.com.cn/
  • 1 Hide
    RADIO_ACTIVE , November 29, 2012 3:14 PM
    Chinese sheep lol
  • 1 Hide
    izmanq , November 29, 2012 4:50 PM
    crApple is getting desperate to look good for their investor :D  chinese buying iPad ? c'mon guys be more creative when lying :D 
  • 1 Hide
    dauntekong , November 29, 2012 5:01 PM
    Why would China buy Apple when they already have their own better and faster Goophone (iPhone 5), iPed (iPad) running Jelly Bean.
  • -1 Hide
    Kami3k , November 29, 2012 7:29 PM
    mayankleoboy1And i thought Chinese people were the smartest in the world.....


    That's the Japanese.
  • 0 Hide
    Anonymous , November 29, 2012 9:33 PM
    [This is the source of the "data" from the pitiful Reuters article...

    http://english.analysys.com.cn/]

    If this was indeed the source, the same website also has this article lol:

    http://english.analysys.com.cn/article.php?aid=135148

    "Analysys International: Android Took 76.7% China’s Smartphone Market 2012Q1"

    But I could not find the article claiming ipad dominance.