Sign in with
Sign up | Sign in

Apple Making Huge Money; iPad Outsells Macs

By - Source: Tom's Hardware US | B 62 comments

Will it be the iPad that someday kills off Macs?

Thanks to products that make consumers go gaga for them, Apple has reported another record quarter. For its fiscal 2010 fourth quarter ended September 25, 2010, Apple posted record revenue of $20.34 billion and net quarterly profit of $4.31 billion, or $4.64 per diluted share.

These results compare to revenue of $12.21 billion and net quarterly profit of $2.53 billion, or $2.77 per diluted share, in the year-ago quarter. Gross margin was 36.9 percent compared to 41.8 percent in the year-ago quarter. International sales accounted for 57 percent of the quarter's revenue.

"We are blown away to report over $20 billion in revenue and over $4 billion in after-tax earnings-both all-time records for Apple," said Steve Jobs, Apple's CEO. "iPhone sales of 14.1 million were up 91 percent year-over-year, handily beating the 12.1 million phones RIM sold in their most recent quarter. We still have a few surprises left for the remainder of this calendar year."

Apple sold 3.89 million Macs during the quarter, a 27 percent unit increase over the year-ago quarter. Apple sold 9.05 million iPods during the quarter, representing an 11 percent unit decline from the year-ago quarter. Apple also sold 4.19 million iPads during the quarter, meaning that it moved more tablets than it did computers.

Display 62 Comments.
This thread is closed for comments
Top Comments
  • 17 Hide
    cashews , October 19, 2010 5:10 AM
    More iSheep to the slaughter.
  • 16 Hide
    2real , October 19, 2010 7:01 AM
    Square_HeadGood for Apple... wish they'd lower the price of their MB Pro though... Love their products... can't afford them.

    a sucker is born every minute
Other Comments
  • 17 Hide
    cashews , October 19, 2010 5:10 AM
    More iSheep to the slaughter.
  • 1 Hide
    Square_Head , October 19, 2010 5:27 AM
    Good for Apple... wish they'd lower the price of their MB Pro though... Love their products... can't afford them.
  • -5 Hide
    damasvara , October 19, 2010 5:32 AM
    Thanks to products that make consumers go gaga for them, Apple has reported another record quarter.

    That's not a very nice way of saying it. BUT I LIKE IT!!!... :lol: 
  • 8 Hide
    joytech22 , October 19, 2010 6:24 AM
    i swear to god im sick of those supershop spammers..

    Next time i see one of their messages here on tom's, im going to spam that email at the bottom of their page and see how they like it..

    And i guessed Ipads would outsell Mac's, they're cheaper and more useful under less demanding situations.
  • 0 Hide
    eklipz330 , October 19, 2010 6:40 AM
    it's such a niche product... and they way they market it, it's like a sub-unit of their macs... so no, there won't be any cannibalizing.. maybe just a little
  • 3 Hide
    dEAne , October 19, 2010 6:53 AM
    I am impressed.
  • 16 Hide
    2real , October 19, 2010 7:01 AM
    Square_HeadGood for Apple... wish they'd lower the price of their MB Pro though... Love their products... can't afford them.

    a sucker is born every minute
  • -7 Hide
    mj4358 , October 19, 2010 7:39 AM
    2reala sucker is born every minute


    And i guess Microsoft is a paragon of virtue? Never mind the fact that Windows Ultimate costs 1/3 of a full PC at Walmart.....that said; what does it make you?
  • -3 Hide
    sudeshc , October 19, 2010 8:06 AM
    Apple is for sure making new fans very second then any other company in world.
    May be those people like monopoly and closed environment guarded by Hitler like people.
  • 4 Hide
    cp8427 , October 19, 2010 8:19 AM
    If I were an opportunist I think I'd trademark MacPad since we all can see that one coming.
  • -4 Hide
    2real , October 19, 2010 8:27 AM
    mj4358And i guess Microsoft is a paragon of virtue? Never mind the fact that Windows Ultimate costs 1/3 of a full PC at Walmart.....that said; what does it make you?

    Microsoft does a lot of things well and since I use my free version of mac os (ubuntu) there's no need to buy their os or any of their overpriced trash.
  • 7 Hide
    Monkeyninja , October 19, 2010 8:38 AM
    mj4358And i guess Microsoft is a paragon of virtue? Never mind the fact that Windows Ultimate costs 1/3 of a full PC at Walmart.....that said; what does it make you?

    ... A person who doesnt buy there comp from walmart? Geez Walmart.. really..
  • -8 Hide
    mj4358 , October 19, 2010 8:39 AM
    2realMicrosoft does a lot of things well and since I use my free version of mac os (ubuntu) there's no need to buy their os or any of their overpriced trash.


    So i guess your a sucker just like Apple users.
  • -5 Hide
    mj4358 , October 19, 2010 8:40 AM
    Monkeyninja... A person who doesnt buy there comp from walmart? Geez Walmart.. really..


    Yes really...Im sure Dell makes plenty selling there.
  • 1 Hide
    ta152h , October 19, 2010 8:41 AM
    Wow Marcus, you completely misunderstand products on their effect on other products a company sells.

    For example, it's well known the iPod has helped sell many more Macs, simply because it creates more brand loyalty, and brand recognition, not to mention gets them into the Apple stores.

    The iPad will help more, not less. The interface is, obviously, much more similar to a Mac than Windows, and therefore makes a Mac a much better companion. The implied supposition that only Apple people are buying it anyway is completely flawed. Apple constantly creates new markets, and gets new customers with it. Some will be people with Macs (who like the interface for the same reason a iPad owner will prefer the Mac, similarity), but some are all new, and now they have a relationship with Apple, and when they need a computer (few if any will stop buying a computer because they have an iPad), Apple will be on the short list.

    That's why Apple's earnings are so spectacular. Success in one area begets success in another. It does not cannibalize it.

    The iPad will help Mac sales, not hurt them. It already has. So has the iPod, so has the iPhone.
  • 5 Hide
    Anonymous , October 19, 2010 8:54 AM
    Quote:
    i swear to god im sick of those supershop spammers..

    Next time i see one of their messages here on tom's, im going to spam that email at the bottom of their page and see how they like it..




    Spammers: keep reporting them and we'll keep zapping them.

    Right now, most such posts last only a couple of hours before the poster gets banned.
  • 3 Hide
    jadelith , October 19, 2010 8:59 AM
    apple makes unfinished products, sells those. and then upgrades them every year, and then sells them. and somehow people keep on buying.

    being an apple fanboy is like being in an abusive relationship I guess. they keep on stealing your money by purposefully releasing unfinished products to boost their revenues, and you keep on saying "but steve LOVES me!".

    if ANY other company did this, people would stop buying their products. but since its apple, its ok.
  • 0 Hide
    Anonymous , October 19, 2010 9:05 AM
    Quote:
    apple makes unfinished products, sells those. and then upgrades them every year, and then sells them. and somehow people keep on buying.



    if ANY other company did this, people would stop buying their products. but since its apple, its ok.



    Interestingly a number of car companies used to do this -- have a look at the evolution of a particular model of car, especially in the 1950s and 60s. I'm thinking especially of the rear window -- which would start off small on the launch model and gradually grew with each minor restyle.

    This sort of obvious fudging is less obvious now in car design, at least.
  • -9 Hide
    mj4358 , October 19, 2010 9:09 AM
    jadelithapple makes unfinished products, sells those. and then upgrades them every year, and then sells them. and somehow people keep on buying.being an apple fanboy is like being in an abusive relationship I guess. they keep on stealing your money by purposefully releasing unfinished products to boost their revenues, and you keep on saying "but steve LOVES me!".if ANY other company did this, people would stop buying their products. but since its apple, its ok.

    So what was 98, ME, Vista? All those were essentially betas the resold 2 yrs later under a different name. As far as being in an abusive relationship MS is the ultimate abuser.
Display more comments