Nvidia's GTX 970 launched a couple weeks ago, and now water cooling manufacturer EKWB is introducing its EK-FC970 GTX water block for the short-type reference cards.
The water block has a "very high flow" design, meaning it isn't hydraulically restricting, allowing it to be used in longer, more complex loops, or in loops with weaker pumps. It also covers all of the critical components of the graphics card, including the GPU itself, the VRM circuitry (power delivery), and the memory. Over the GPU area, the block is built with an 0.5 mm microchannel structure, which essentially creates a larger surface area that makes contact with the fluid, improving heat transfer.
The blocks will be available in two variants, each with two different tops. You can opt for either a copper block or a nickel-plated copper block, and you can go with either an acrylic see-through top or a black Acetal top. Backplates are also available in black and nickel.
Pricing for the copper blocks is set at $114.24, while the nickel-plated variants go for $124.18. The black backplate costs $32.24, while the nickel backplate will set you back $40.94. All of the parts are already available for preorder, with a couple of them ready to ship out immediately.
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People who do not watercool should stay out of the debate when it comes to what should and should not be produced. Chipsets and RAM do not need to be put under water but we do it anyways, frequently.