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Tom's Hardware's AMA With Qualcomm, In Its Entirety

Qualcomm On The Desktop, Krait 400, And Vellamo

Q. Also, if the S4 Pro supports it, why doesn't the Nexus 4 work with LTE anymore?

A. That'd be a question for the OEM.

Q. Do you have any plans to expand to desktop CPUs?

A. While we've not announced any specific plans for desktop CPUs, we've launched a Windows RT tablet based on our Qualcomm Snapdragon processor and have announced support for Windows RT in our latest Qualcomm Snapdragon 800 processors.

Q. In regards to 3D hardware acceleration, where do you see Qualcomm concentrating their efforts? Will the push continue to concentrate mostly on efficiency/performance-per-watt, or do you foresee resources being dedicated at least in part to a more game-centric SoC that puts raw performance over efficiency/battery life?

A. We differ from other competitor chips in that we offer a comprehensive solution (AP, modem, connectivity, RF, PMIC, etc), our own GPU design with modern API support, our own CPU designs based on a balance of high performance and ultra low power, modem maturity (performance, multimode integration (7 modes), RF and connectivity integration), and significant performance per mW advantage. We always look at both vectors (performance and power) with regards to any of our IP blocks.

Q. What does your new Krait 400 architecture bring to the table over designs like ARM's Cortex-A15 and Apple's Swift?

A. Our Krait 400 is our latest custom-built CPU architecture that can be clocked up to 2.3GHz and fabricated on a 28nm Hpm process node. Our strategy encompasses the CPU but we also innovate on the other 80-85% of technology content that is critical to delivering great mobile experiences. Only Qualcomm technologies, Inc. purpose builds our own GPUs, DSPs, multimode modems, connectivity and CPUs and integrates them into balanced, high-performance, low-power systems.

Q. The issue with AnTuTu seemed to be a lack of attention to the x86 ISA. At the same time, Qualcomm has its Vellamo benchmark suite. What work went into that test to ensure Intel’s architecture is evaluated fairly, and that Qualcomm isn’t favored automatically?

Vellamo includes industry and reviewer (Tom's hardware included)-recognized benchmarks in it's results. Tests are device and processor neutral. Please check out the full list here (http://www.quicinc.com/vellamo/test-descriptions/).

Q. How interconnected are Qualcomm SoC design teams and your OEM partners? For example, Qualcomm Snapdragon S4 processors are standard for Windows Phone 8. How much involvement did Microsoft have in the development of the S4?

A. We work closely with all our partners on both hardware and software design and testing. OEMs can take advantage of the featured available on Qualcomm Snapdragon processors to optimize and customize their products.

Q. As the ever increasing demand for mobile broadband bandwidth increases for consumers on portable devices, what innovations is Qualcomm looking toward in order to continue to increase mobile device bandwidth on it's current astronomical trajectory toward massive amounts of data transfer?

A. Here's some background from the source directly for your second question around Windows Phone compatible hardware. (http://blogs.msdn.com/b/b8/archive/2012/02/09/building-windows-for-the-arm-processor-architecture.aspx)

  • ojas
    You know, i really didn't like this AMA. They were simply regurgitating marketing speak.

    I asked them about binary translation for x86 (something like what Intel does with ARM for Android), they didn't even answer, or acknowledge that i had asked.

    Even all they answers they DID give, weren't very interesting.

    Quite unlike Asus and CM. I think it's simply because Qualcomm isn't an enthusiast company, they go into phones and tablets. Only PC manufacturers and vendors are transparent about what they do.

    Mobile is just a closed down system. :(

    Long live the PC!
    Reply
  • aramisathei
    Seems like they delegated this to marketing instead of letting R&D have their 15 minutes.
    Reply
  • mayankleoboy1
    11192830 said:
    You know, i really didn't like this AMA. They were simply regurgitating marketing speak.

    I asked them about binary transition for x86 (something like what Intel does with ARM for Android), they didn't even answer, or acknowledge that i had asked.

    Even all they answers they DID give, weren't very interesting.

    Quite unlike Asus and CM. I think it's simply because Qualcomm isn't an enthusiast company, they go into phones and tablets. Only PC manufacturers and vendors are transparent about what they do.

    Mobile is just a closed down system. :(

    Long live the PC!

    +1
    They are giving the similar answers to every question. I expected better.
    Reply
  • irish_adam
    Yeah that has to be the most boring AMA, the whole thing just sounds like a bot throwing out generalised answers to every question. I mean they couldnt even be bothered to answer half the questions and just linked to other material, we could have just used google for that
    Reply
  • m32
    I enjoy the first three pages. Thanks Toms and Qualcomm!
    Reply
  • adgjlsfhk
    Q. Do you see yourselves entering into competitive x86-64 space in the future?

    A. Qualcomm modems support the latest communication technologies, including the latest advancements in LTE. With the introduction of Qualcomm Snapdragon 800, Qualcomm is shipping its 3rd generation LTE modem and was first to launch LTE Advanced with Carrier Aggregation (CA), a key feature that effectively doubles data rates for typical LTE users up to a peak data rate of 150 Mbps. Technologies like CA and other LTE-A features such at heterogeneous networks will help bring the LTE experience to the next level.

    I believe the question was about whether Qualcomm is going to produce x86-64 processors, not whether they are advancing LTE.
    Reply
  • Cataclysm_ZA
    11196679 said:
    I believe the question was about whether Qualcomm is going to produce x86-64 processors, not whether they are advancing LTE.

    They definitely had someone copy-pasta those answers. Way to fail, Qualcomm!
    Reply
  • anything4this
    Tom's, can you please ask for R&D to speak next time? We want more technical info, not marketing crap. I like the idea of AMA's on here though, fun stuff!
    Reply