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Former AMD Exec: Even I Wouldn't Buy AMD

By - Source: Tom's Hardware US | B 120 comments

Intel says even AMD wouldn't buy AMD CPUs five years ago.

Despite a settlement late last year that saw Intel pay AMD $1.25 billion in damages, the Federal Trade Commission is still pursuing a case against Intel regarding anti-competitive business practices.

In a recent filing to the FTC Intel has cited a former AMD executive who admitted that if it wasn't for company loyalty, he "would never buy AMD" when it came to purchasing a personal system.

CNet reports Intel cites a 2004 internal AMD communication from former AMD Executive Vice President Henri Richard, the company's then-highest-ranking sales executive who said, "If you look at it with an objective set of eyes, you would never buy AMD. I certainly would never buy AMD for a personal system, if I wasn't working here."

Intel spokesman Chuck Mulloy told CNet News that the company got the internal AMD communication through the discovery process and that over time, "more and more [of] this kind of information will be available in the case."

Intel filed the papers on December 31, 20 days after it paid AMD the $1.25 billion in damages that the two settled on in November.

Read more about Intel's FTC filing here.

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Top Comments
  • 42 Hide
    deadlockedworld , January 14, 2010 5:56 PM
    I wish we knew the reason he wouldnt buy AMD...

    Probably because hes an overpaid prick that can afford premium intel systems?
  • 42 Hide
    yannifb , January 14, 2010 5:57 PM
    Wth... back then AMD CPUs were better...
  • 40 Hide
    noob2222 , January 14, 2010 5:58 PM
    He is probably saying this so he can get hired by Intel, or Intel already paid him to say it.
Other Comments
  • 42 Hide
    deadlockedworld , January 14, 2010 5:56 PM
    I wish we knew the reason he wouldnt buy AMD...

    Probably because hes an overpaid prick that can afford premium intel systems?
  • 42 Hide
    yannifb , January 14, 2010 5:57 PM
    Wth... back then AMD CPUs were better...
  • 40 Hide
    noob2222 , January 14, 2010 5:58 PM
    He is probably saying this so he can get hired by Intel, or Intel already paid him to say it.
  • 37 Hide
    christop , January 14, 2010 5:59 PM
    Former pissed off exec should be the title.. He doesn't say why he would not purchase amd? So there for he has no point..
  • 35 Hide
    Major7up , January 14, 2010 5:59 PM
    And that is exactly why he should NOT be working for AMD. He does not seem to know AMD's products very well with such a statement.
  • 29 Hide
    michaelahess , January 14, 2010 6:02 PM
    Like a sales exec would really know anything about, well, anything. Sales folk are always the same....
  • 30 Hide
    godwhomismike , January 14, 2010 6:03 PM
    That is all sorts of wrong. For us folks on a very tight shoestring budget, who want a relatively powerful desktop with quad core, that $99 AMD X4 620 CPU seems to fit the bill.
  • 25 Hide
    cabose369 , January 14, 2010 6:05 PM
    I think he doesn't know what he is talking about. Especially as a sales exec.

    AMD has always been marketed as a value alternative to Intel. Not paying Intel's premium price while being a processor that is more than capable of doing what the average consumer does with their computer.

    Intel charges customers more for products that are faster than AMD in most cases but the average customer doesn't need to spend that much extra when an AMD would do the same work at a lesser price (often $100 less than a comparable unit). Take it from someone who sells computers for a living, given the choice customers take the AMD's because it's cheaper.

    And don't say I am an AMD fanboi because almost every processor I own is Intel.
  • 29 Hide
    sunflier , January 14, 2010 6:05 PM
    I don't buy it. 5 yrs ago AMD's Socket939 Athlon 64 was killing Intel.
  • 24 Hide
    godwhomismike , January 14, 2010 6:06 PM
    Wait, aren't executives generally unknowledgeable overpaid douchebags, who are only in the position they're in because of family and political connection. Seems like that's how the large American companies are run today.
  • -1 Hide
    djackson_dba , January 14, 2010 6:10 PM
    How can you tell when an Executive Vice President/highest-ranking sales executive is lying?
  • 23 Hide
    nukemaster , January 14, 2010 6:13 PM
    yannifbWth... back then AMD CPUs were better...

    +9999
    When the A64's where out, they kicked some ass.
  • 18 Hide
    hundredislandsboy , January 14, 2010 6:15 PM
    The key word is "former" exec. He sure loved his job when AMD showed him love with bonuses but then he didn't produced so AMD axed him and now he has an axe of his own to grind. I guess the bridges were already burnt so he has nothing to lose from AMD but why would Intel hire him knowing he is only loyal to this week's meal ticket?
  • 20 Hide
    godwhomismike , January 14, 2010 6:16 PM
    djackson_dbaHow can you tell when an Executive Vice President/highest-ranking sales executive is lying?


    Isn't that usually every time they speak or write something?
  • 21 Hide
    wonderingwhatis , January 14, 2010 6:17 PM
    If memory serves me correctly, those were the days when AMD had the Athlon64 vs various P4s with HT.

    That was really the time TO buy an AMD cpu over an Intel cpu.

    This guy is a complete idiot IMO, probably some dumb executive with no tech knowledge.
  • 9 Hide
    RileyCraven , January 14, 2010 6:18 PM
    @djackson_dba: they open their mouths...
  • 8 Hide
    IzzyCraft , January 14, 2010 6:23 PM
    2004 is when that was said, that would make a bit more sense in 2006-now ish but 2004 amd had a great line up against the Pentium 4 and D crap.

    imo he said it cuz intel is a bigger better company and he wanted to get hired there, after all he was the top sales man lol =p.
  • 13 Hide
    tenor77 , January 14, 2010 6:25 PM
    If you look at the comment, I think it's in regards to their marketing.

    I certainly would never buy AMD for a personal system, if I wasn't working here

    I take this as, "I wouldn't buy AMD because I wouldn't know better"
  • 2 Hide
    ohim , January 14, 2010 6:25 PM
    It is sad that people go so low when it comes to monney ... how can you say you wouldn`t buy the better product at that time ... i mean ok ... if you`re not a tech geek you don`t know wich one is better but a guy like him to make that statement ... he`s a fukin imbecil.
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