Microsoft Rumored to be Slowing Surface Production

According to a report published by Digitimes, Windows RT "may not perform as well as expected in the market"

The article suggests that Microsoft has cut tablet orders by half and there is now reason to believe, if the information is accurate, that Microsoft will miss the anticipated goal of 4 million shipped Surface RT tablets by the end of the year. Instead, Microsoft may only ship 2 million units. Digitimes said that Asustek Computer, Samsung Electronics and Dell are also seeing weak demand for Windows RT devices.

With little hope that Surface RT will be improving its market performance, all hopes now rest on the Surface Pro tablet, but there is already mounting doubt that Microsoft can make a significant impact. The tablet, which will run Windows 8 Pro will carry a $400 premium over Surface RT and sell for at least $899 (64 GB). The higher end 128 GB model will retail for $999. The tablets will have a 1080 p 10.6-inch screen and run Core i5 processors, as well as pens nor taking notes and making sketches.

The Digitimes report suggests that the supply chain believes that Surface Pro will be priced out of the market and will need a lower price to appeal to consumers.

 

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  • zubikov
    Honestly look around the mall on black friday, ask your friends, relatives and coworkers. Who went out and got a Microsoft Surface? I bet many got an iPad or the amazing Nexus 10. The Surface is an expensive joke.
    15
  • Other Comments
  • zubikov
    Honestly look around the mall on black friday, ask your friends, relatives and coworkers. Who went out and got a Microsoft Surface? I bet many got an iPad or the amazing Nexus 10. The Surface is an expensive joke.
    15
  • dameon51
    I can't understand not wanting the RT. Can't wait for the Pro though.
    0
  • gouki146
    The RT is 10 years TOO LATE. Win XP on a tablet? Not exciting until the 2nd or 3rd gen when the hardware catches up to the hype.
    -4