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'PC' From Mac Ads Gets Personal Trainer

By - Source: Tom's Hardware US | B 69 comments

PC needs some positive reinforcement.

Apple's Mac and PC commercials always manage to arouse the fanboy camps, and the latest isn't that different. The standout in this latest ad is that PC and Mac are joined by Robert Loggia, who plays a personal trainer for PC.

Trying to whip him into shape, the trainer constantly shouts at PC saying that Macs have been ranked by PC Mag at the top for customer satisfaction and reliability. Obviously, it wouldn't be a "Get a Mac" ad without some punch line at the end, so just check out the video below:

Apple's "Get a Mac" ad: "Trainer"

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  • 37 Hide
    cryogenic , August 31, 2009 8:58 PM
    Apple no.1 in customer satisfaction?

    Well you can't argue Macs are pretty, and have a pretty OS, but I don't think Apple customers can really appreciate a nice hand build rig with cherry picked components... (because I don't think they can build one).

  • 37 Hide
    IzzyCraft , August 31, 2009 9:04 PM
    Number 1 in customer satisfaction! omg what does pc have???

    Number 1 in actual number of customers.
  • 31 Hide
    tortnotes , August 31, 2009 9:08 PM
    The Mac ads are entertaining, but they don't say anything about actual performance... the message is that PCs suck. How about some positive advertising, Apple?
Other Comments
  • 37 Hide
    cryogenic , August 31, 2009 8:58 PM
    Apple no.1 in customer satisfaction?

    Well you can't argue Macs are pretty, and have a pretty OS, but I don't think Apple customers can really appreciate a nice hand build rig with cherry picked components... (because I don't think they can build one).

  • 16 Hide
    Jazzmain , August 31, 2009 9:00 PM
    I'm not a fan of Apple but I will admit, I do like watching the commercials.
  • 37 Hide
    IzzyCraft , August 31, 2009 9:04 PM
    Number 1 in customer satisfaction! omg what does pc have???

    Number 1 in actual number of customers.
  • 31 Hide
    tortnotes , August 31, 2009 9:08 PM
    The Mac ads are entertaining, but they don't say anything about actual performance... the message is that PCs suck. How about some positive advertising, Apple?
  • 14 Hide
    christop , August 31, 2009 9:11 PM
    Total crap!!!!
  • 20 Hide
    chinesemafia69 , August 31, 2009 9:12 PM
    hahaha....liars...
    apple suck for all i know...PC is the best when considering both performance and price

  • 6 Hide
    dman3k , August 31, 2009 9:14 PM
    So, MAC is a PC after all!

    But a PC at a MAC price...
  • 26 Hide
    manjyomethunder , August 31, 2009 9:16 PM
    Last I checked, I believe Asus had better reliability and customer support than Apple did, although I may be wrong.

    In any case, these ads are just getting sad, I would have liked it better if it went..

    R AS IN, ROBERT LOGGIA
    O AS IN, OH M GOD, IT'S ROBERT LOGGIA
    B AS IN, BY GOD, IT'S ROBERT LOGGIA
    E AS IN, EVERYBODY LOOK, IT'S ROBERT LOGGIA
    R AS IN, ROBERT LOGGIA
    T AS IN, TIM LOOK OVER THERE, IT'S ROBERT LOGGIA
    ....
  • 19 Hide
    steiner666 , August 31, 2009 9:21 PM
    apple is stupid and so are their ad campaigns. macs are great if you're a noob and/or dont care about being able to do much besides type poetry and use photoshop.

    PCs aren't just manufactured by one company, and the best ones, as a previous commenter said, are custom-made to suit the needs of the user. Not sure how they can compare customer service of one company (apple) against PCs in general, sounds like an apples to oranges comparison if i've ever heard one. People that complain about PCs (especially the type of complaints these ads have always focused on) are idiots who dont know how to properly maintain a system or who don't want to put the slight effort into learning. They'd rather just throw more money at apple and be handed a dumbed-down machine.
  • 30 Hide
    BallistaMan , August 31, 2009 9:29 PM
    Anybody remember that article a while back about how Asus PCs were more reliable and had less tech support calls than Macs? :p 

    http://www.tomshardware.com/news/rescuecom-apple-asus,8489.html
  • 12 Hide
    Shadow703793 , August 31, 2009 9:32 PM
    IzzyCraftNumber 1 in customer satisfaction! omg what does pc have???Number 1 in actual number of customers.

    Lol! Well played sir, well played. +1000
  • 10 Hide
    steiner666 , August 31, 2009 9:32 PM
    "..you also get lots of viruses and Malware" this would fall under the idiot complaints category i previously mentioned. I have 1 program that protects me from both of those and also has a full featured firewall... it automatically updates and uses next to no system resources. I havent had a virus on any of my PCs in over a decade.
  • 15 Hide
    Raidur , August 31, 2009 9:37 PM
    Hakesterman. I haven't had a virus, or even mal/spyware for that matter, in years. A little common sense and Firefox w/ NoScript defeats the 40% premium you pay for the "virus-less OS".

    Another thing... since when do all PCs run Windows?!
  • 27 Hide
    fuser , August 31, 2009 10:00 PM
    Apple is #1 in customer satisfaction. In other news, "Apple Blames Users for Exploding iPhones".
  • -9 Hide
    ssalim , August 31, 2009 10:00 PM
    Let me break it down here.
    Apple pro = pretty, easy to use
    Apple con = expensive, hard to upgrade
    PC pro = cheap, easy to upgrade
    PC con = not necessarily pretty (could be), not so easy to use

    Hey look, it's apple vs orange. Pick one and you will be healthy. Why all the fights? Instead of fighting, you could use your time and money to make the world a better place.
  • 6 Hide
    erikstarcher , August 31, 2009 10:03 PM
    hakestermanYes you can hand pick your compnents with a PC, but you also get lots of viruses and Malware which i haven't seen yet on my Imac. So far mac is my champion.

    I can hand pick my components and I don't get malware. It runs most of the software on the market, and plays games great. Yes, it runs windows without any problems at all, and I didn't pay anything near what you paid for your iMac. My PC is just as safe as your iMac (as long as I am the one using it) and I can do more things on it.
  • 5 Hide
    jerreece , August 31, 2009 10:07 PM
    Though I find the Mac commercials to be entertaining, I do tire of the fact that Apple throws some aggressive sales pitch but never supports it with any factual information.

    The latest version I've seen is a woman standing between PC & Mac. The woman is told that PCs get thousands of viruses, and assumes that Macs don't ever have a single problem. Apple simply tries to use fear tactics to cause people to buy their product.

    There's no factual information presented, no effort to show why Mac could actually have any real advantage of a Windows based PC. It's the kind of sales tactic used by pushy, uneducated, defensive, ignorant sales people in many industries.

    Any good salesman knows that you win over customers by REFUSING to bash you competition, and simply telling them what's good about your own product. That's how you win trust and customers.

    Apple can fall off the face of the earth as far as I'm concerned. Their over-priced, under performing, proprietary products and advertising makes me angry.
  • 0 Hide
    mdillenbeck , August 31, 2009 10:19 PM
    *sigh*

    Okay, so which PC company or companies did Apple compare themselves to? This is the problem with trying to compare Apple computers (a specific corporate entity with a well defined product line tightly under its control) and PC computers (consisting of dozens of corporate entities producing a series of products compatible with one another that often rely on standards organizations to provide guidelines on how to work together).
  • 14 Hide
    Impulse Fire911 , August 31, 2009 10:35 PM
    ok here it is the REAL commercial:
    Hi im a mac
    and im a pc.
    so mac, what do you do?
    well pc, i go online, do word spreadsheets and edit music/videos
    what do you do pc:
    Oh the same thing but i can also play games, customize my parts and add whatever shit to make myself looks sweet.
    and can be built under 700 dollars.
    End of story
    True Fact: a near top of the line pc can be built for the same price as the lowest end macbook
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