PC Industry Concerned Over Lukewarm Windows 8 Interest
PC industry expected to experience decline for the first time in over ten years.
PC parts suppliers are reportedly concerned that consumers won't be interested with Microsoft's forthcoming operating system Windows 8 until next year.
Anonymous sources from several PC component suppliers have expressed their worry over the potentially low demand at launch, with Windows 8 sales seemingly not due to show considerable promise until at least the first quarter of 2013.
The PC parts suppliers said they were depending on Windows 8 to create the boost the PC industry wants right now. Projections from several firms have suggested that the industry as a whole will, for the first time in more than a decade, experience a decline.
While the industry moves towards tablets/tablet PCs, smartphones, as well as the predicted increase in popularity for ultrabooks, Microsoft is expected to invest upwards of $1.5 billion in advertising for Windows 8, which could generate enough interest to result in substantial sales.
Microsoft and its vendor partners will launch Windows 8-powered tablets, such as Surface, and PCs on October 26.