Asus Responds to Intel's Exit from Motherboard Business

Intel's announcement of its departure from making motherboards after Haswell definitely changed the motherboard industry. We've reached out to all the major players for their feedback, and this is what Asus had to say:

Enthusiasts and PC builders trust ASUS as their go-to brand when it comes to building desktops. As the global leader in motherboard design across multiple product ranges, ASUS remains strongly committed to developing a wide range of new and innovative motherboards now and well into the future. For the consumer segment we have invested significant resources to grow and sustain the Build Your Own ecosystem, including the PCDIY initiative designed to educate and inspire new builders, our ongoing support for the PC gaming community, and our grassroots program for university students across North America providing support for learning through a number of vehicles. For the commercial segment we have been on the forefront with the highly acclaimed Corporate Stable Model (CSM) program in North America. ASUS motherboards have been recognized by eChannelNews with their Resellers Choice Award for Best Motherboard several years in the row. ASUS CSM motherboards covers a full range of chipsets and form factors, and come complete with a guaranteed long shelf life, advance cross shipping, and Intel vPro Technology. With the Haswell-based 4th generation Core platform we plan to deepen our commitment to bring excitement and new opportunities to the desktop platform.

ASUS will continue to expand our close partnership with Intel to fully support their growing CPU and chipset roadmap with a wide selection of motherboards that provide the highest quality and ownership value in the market. We have the utmost confidence in Intel’s continued commitment to desktop CPUs and chipsets, and eagerly look forward to leading the next generation of Build Your Own enthusiasts and system builders.

Tom's also received a statement from Gigabyte regarding Intel's departure, which can be found here.

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  • Maxx_Power
    Hmm, not sure if this is more vague than the Gigabyte response, or on par...
    14
  • Other Comments
  • Maxx_Power
    Hmm, not sure if this is more vague than the Gigabyte response, or on par...
    14
  • Maxx_Power
    Big question for Asus and Gigabyte (MSI also):

    What is going to happen to your core business line-up when Intel chips go BGA-only ?
    -8
  • ojas
    Gigabyte had a much better response, imo. At least they were on topic.
    9