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Tom's Hardware's AMA With Qualcomm, In Its Entirety

Tom's Hardware's AMA With Qualcomm, In Its Entirety
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After being live for a full 24 hours, the Qualcomm  “Ask Me Anything” has officially concluded!

Epic thanks to the Qualcomm representatives who took the time out of their schedules to come and answer all the great questions our community had for them. We know this was a lot of work on their end, and we're greatly appreciative of the time taken to engage with the community here at Tom's Hardware. :)

For answering so many questions, a big thank-you goes out to Peter Carson, Dan Novak, and Michelle Leyden Li for the quick responses. Also, last but not least, a mega-thanks to Yelena Durmashkin at Qualcomm for helping put this together, securing time on each representative's end and securing the time and info required to make this happen.

Q. Why do you advertise Snapdragon to consumers? It's not like we can replace our phone's current SoC :-) You believe people will base a purchase decision on the brand of SoC it uses?

A. People are getting smarter about their technologies and we want to help them when they're making a decision about what to buy. Consumers can have an enhanced user experience by paying attention to the processor in their mobile device – this controls the performance and quality of the content users enjoy. Choosing a smartphone or tablet powered by a Qualcomm Snapdragon processor when they're ready to get a new phone ensures the device will deliver the best mobile computing experience without comprising battery life.

Q. When will we see the first Snapdragon 800-based devices?

A. The first Qualcomm Snapdragon 800 device has already launched in korea with Samsung. You will start to see more Qualcomm Snapdragon 800 devices this summer. LG and Sony have recently announced devices based on the Qualcomm Snapdragon 800 processors, so keep an eye out for those.

Q. There’s so much focus right now on the processor performance of mobile SoCs. What other components does Qualcomm believe deserve more attention?

A. Of the mobile SOCs, the CPU accounts for about 15%. Unlike some of our competitors who focus on a single technology component, Qualcomm leads across all key technology components: CPU, GPU, DSP, Modem, Audio, Video, etc. This complete approach is required to deliver the performance consumers expect within the tight design challenges of a mobile device.  All these components of the processor are also driving user experiences such as 4k UHD, 7.1 surround sound, dual image signal processors. A key component is the integrated modem - the world's first that supports LTE Advanced Carrier Aggregation, which improves LTE user experience with up to a doubling of data speeds.

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  • 17 Hide
    ojas , July 19, 2013 9:39 PM
    You know, i really didn't like this AMA. They were simply regurgitating marketing speak.

    I asked them about binary translation for x86 (something like what Intel does with ARM for Android), they didn't even answer, or acknowledge that i had asked.

    Even all they answers they DID give, weren't very interesting.

    Quite unlike Asus and CM. I think it's simply because Qualcomm isn't an enthusiast company, they go into phones and tablets. Only PC manufacturers and vendors are transparent about what they do.

    Mobile is just a closed down system. :( 

    Long live the PC!
Other Comments
  • 17 Hide
    ojas , July 19, 2013 9:39 PM
    You know, i really didn't like this AMA. They were simply regurgitating marketing speak.

    I asked them about binary translation for x86 (something like what Intel does with ARM for Android), they didn't even answer, or acknowledge that i had asked.

    Even all they answers they DID give, weren't very interesting.

    Quite unlike Asus and CM. I think it's simply because Qualcomm isn't an enthusiast company, they go into phones and tablets. Only PC manufacturers and vendors are transparent about what they do.

    Mobile is just a closed down system. :( 

    Long live the PC!
  • 6 Hide
    aramisathei , July 20, 2013 1:33 AM
    Seems like they delegated this to marketing instead of letting R&D have their 15 minutes.
  • 3 Hide
    mayankleoboy1 , July 20, 2013 1:43 AM
    Quote:
    You know, i really didn't like this AMA. They were simply regurgitating marketing speak.

    I asked them about binary transition for x86 (something like what Intel does with ARM for Android), they didn't even answer, or acknowledge that i had asked.

    Even all they answers they DID give, weren't very interesting.

    Quite unlike Asus and CM. I think it's simply because Qualcomm isn't an enthusiast company, they go into phones and tablets. Only PC manufacturers and vendors are transparent about what they do.

    Mobile is just a closed down system. :( 

    Long live the PC!


    +1
    They are giving the similar answers to every question. I expected better.
  • 3 Hide
    irish_adam , July 20, 2013 7:57 AM
    Yeah that has to be the most boring AMA, the whole thing just sounds like a bot throwing out generalised answers to every question. I mean they couldnt even be bothered to answer half the questions and just linked to other material, we could have just used google for that
  • -3 Hide
    m32 , July 20, 2013 1:18 PM
    I enjoy the first three pages. Thanks Toms and Qualcomm!
  • 2 Hide
    adgjlsfhk , July 20, 2013 3:16 PM
    Q. Do you see yourselves entering into competitive x86-64 space in the future?

    A. Qualcomm modems support the latest communication technologies, including the latest advancements in LTE. With the introduction of Qualcomm Snapdragon 800, Qualcomm is shipping its 3rd generation LTE modem and was first to launch LTE Advanced with Carrier Aggregation (CA), a key feature that effectively doubles data rates for typical LTE users up to a peak data rate of 150 Mbps. Technologies like CA and other LTE-A features such at heterogeneous networks will help bring the LTE experience to the next level.

    I believe the question was about whether Qualcomm is going to produce x86-64 processors, not whether they are advancing LTE.
  • 0 Hide
    Cataclysm_ZA , July 22, 2013 6:13 AM
    Quote:
    I believe the question was about whether Qualcomm is going to produce x86-64 processors, not whether they are advancing LTE.


    They definitely had someone copy-pasta those answers. Way to fail, Qualcomm!
  • 0 Hide
    anything4this , July 22, 2013 6:23 PM
    Tom's, can you please ask for R&D to speak next time? We want more technical info, not marketing crap. I like the idea of AMA's on here though, fun stuff!