Nvidia Makes Nearly 1,000% Profit on H100 GPUs: Report

Nvidia Voyager HQ
(Image credit: Nvidia)

Nvidia is raking in nearly 1,000% (about 823%) in profit percentage for each H100 GPU accelerator it sells, according to estimates made in a recent social media post from Barron's senior writer Tae Kim. In dollar terms, that means that Nvidia's street-price of around $25,000 to $30,000 for each of these High Performance Computing (HPC) accelerators (for the least-expensive PCIe version) more than covers the estimated $3,320 cost per chip and peripheral (in-board) components. As surfers will tell you, there's nothing quite like riding a wave with zero other boards on sight.

Kim cites the $3,320 estimated cost for each H100 chip as coming from financial consulting firm Raymond James. It's unclear how deep that cost analysis goes, however: if it's a matter of pure manufacturing cost (averaging the price-per-wafer and other components while taking yields into account), then there's still a significant expense margin for Nvidia to cover with each of its sales. 

Product development takes time and resources; and considering the engineers and other participants within the product development lifecycle for a product such as H100, Nvidia's R&D costs also have to be taken into account before a final, average product development cost can be reached. According to Glassdoor, Nvidia's average salary for an electronics hardware engineer sits at around $202,000 per year. And that's for a single engineer - it's likely development of chips such as the H100 require thousands of hours from a number of specialized workers. All of that too has to be taken into account.

Even so, it can't be denied that there are advantages at being the poster company for AI acceleration workloads. By all accounts, Nvidia GPUs are flying off the shelves without even getting personal with the racks they're piled on. This article in particular looks to be the ultimate playground for anyone trying to understand exactly what the logistics behind the AI HPC boom means. What that actually translates to, however, is that it seems that orders for Nvidia's AI-accelerating products are already sold through until 2024. And with expectations of the AI accelerator market being worth around $150 billion by 2027, there's seemingly nothing else in the future but green.

And of course, that boom is better for some than others: due to the exploding interest in AI servers compared to more traditional HPC installations, DDR5 manufacturers have had to revise their expectations on how much the new memory products will penetrate the market. It's now expected that DDR5 adoption will only hit parity with DDR4 by 3Q 2024. 

The company is reaping the benefits of having built its infrastructure and product stack on the back of its tooling and bets on AI as the next big thing.

But budgets everywhere tend to have limits, and there's also the matter of opportunity cost: investing into AI acceleration at its current prices will lock some players' doors to investments in other spaces, or limit how much risks they can take in pursuing less-safe research and development venues.

When all is said and done, Nvidia's bottom line as buoyed by its AI chip sales could now cover inane amounts of leather jackets. At least from that perspective, Nvidia CEO Jensen Huang has to be beaming left and right.

Francisco Pires
Freelance News Writer

Francisco Pires is a freelance news writer for Tom's Hardware with a soft side for quantum computing.

  • Order 66
    as if Ngreedia wasn't making enough profit already, the last thing they need is more encouragement to make overpriced gaming gpus. :(
    Reply
  • jaydenmiller1 said:
    as if Ngreedia wasn't making enough profit already, the last thing they need is more encouragement to make overpriced gaming gpus. :(

    I could overlook the overpriced part, if the majority of its latest generation GPUs weren't so goddamn terrible.
    Reply
  • gg83
    Meanwhile you average successfull restaurant operates on a 5% profit. If they are lucky.
    Reply
  • Order 66
    valthuer said:
    I could overlook the overpriced part, if the majority of its latest generation GPUs weren't so goddamn terrible.
    hypothetically, how much would you be willing to pay for the 4070 if it was able to beat the 3090ti?
    Reply
  • Kamen Rider Blade
    This is more reason to "HEAVILY Regulate" them.
    Reply
  • danlw
    I think the wider point is that gamers are now a niche afterthought for Nvidia and any other chip designers that make processors well suited to AI. If demand and ROI for AI processors is that high, the price will be equally high and gaming will no longer be the driver for innovation.
    Reply
  • jaydenmiller1 said:
    hypothetically, how much would you be willing to pay for the 4070 if it was able to beat the 3090ti?

    I don't know. It all depends on how much better than the 3090 Ti it would be, i guess.

    Let me put it this way: i live in Greece and, back in January, i paid close to 1.000€ for a 4070 Ti, which, according to Tom's hierarchy chart, is theoretically better than a 3090 Ti.

    The card was garbage and its pathetic amount of VRAM made it even worse.

    To say i regret buying it, would be an understatement, at best.

    In June, i paid close to 2.000€ for a 4090 and i didn't mind one bit.

    It's a beast of a card and one of the best purchases i've ever made. It's worth every bit of its penny.

    To sum up, even though i'm far from being a rich guy, i'm not worried about expensive GPUs: i'm worried about the crappy ones.
    Reply
  • atomicWAR
    valthuer said:
    I don't know. It all depends on how much better than the 3090 Ti it would be, i guess.

    Let me put it this way: i live in Greece and, back in January, i paid close to 1.000€ for a 4070 Ti, which, according to Tom's hierarchy chart, is theoretically better than a 3090 Ti.

    The card was garbage and its pathetic amount of VRAM made it even worse.

    To say i regret buying it, would be an understatement, at best.

    In June, i paid close to 2.000€ for a 4090 and i didn't mind one bit.

    It's a beast of a card and one of the best purchases i've ever made. It's worth every bit of its penny.

    To sum up, even though i'm far from being a rich guy, i'm not worried about expensive GPUs: i'm worried about the crappy ones.

    Agreed. I can when properly modivaited afford a 1600 dollar card (me and the wife both have 4090s). But my nieces and nephews we play with run much cheaper cards (gtx 1080, rtx 2060 etc for them). I worry they'll be strong armed out of PC gaming in a gen our two.
    Reply
  • atomicWAR said:
    Agreed. I can when properly modivaited afford a 1600 dollar card (me and the wife both have 4090s). But my nieces and nephews we play with run much cheaper cards (gtx 1080, rtx 2060 etc for them). I worry they'll be strong armed out of PC gaming in a gen our two.
    Yeah, no kiddin’! Even my 4090 has a hard time with some of the modern pc games. As much as I hate it, activating DLSS is inevitable in some cases.
    Reply
  • umeng2002_2
    jaydenmiller1 said:
    hypothetically, how much would you be willing to pay for the 4070 if it was able to beat the 3090ti?

    $700
    Reply