Asus denies RTX 5070 Ti and RTX 5060 Ti discontinuation after conflicting end-of-life claims — says it has no plans to stop selling these models, but confirms memory supply has impacted production and restocking

Asus Prime RTX 5070 Ti
(Image credit: Asus)

Asus has released a public statement clarifying that the RTX 5070 Ti and RTX 5060 Ti models are not discontinued or marked as end-of-life (EOL). The company also confirmed that fluctuations in supply for both models have been primarily due to the ongoing memory crisis, "which have temporarily affected production output and restocking cycles.”

The statement appears to be a response to a recent report from the YouTube channel Hardware Unboxed, which claimed that an Asus PR representative had confirmed the RTX 5070 Ti was end-of-life after the outlet requested a review unit. Asus has since backtracked, stating that the information shared by its PR representative was incomplete and that the company has no plans to discontinue these models. "We would like to clarify recent reports regarding the ASUS GeForce RTX 5070 Ti and RTX 5060 Ti 16 GB," the company stated. "Certain media may have received incomplete information from an ASUS PR representative regarding these products."

In a recent post on X, Hardware Unboxed, which first reported the issues, says that the whole situation unfolded when the outlet initially requested RTX 5070 Ti review samples from Asus, as well as other board partners. An Asus PR representative apparently responded to the request, saying that samples could not be provided due to supply constraints, claiming the models were “end of life.” When asked to clarify, Asus reportedly confirmed that this was indeed the case.

Hardware Unboxed then contacted retailers to verify the claim, who similarly indicated that no stock was available. Based on both Asus’ purported confirmation and retailer feedback, the outlet published a video detailing the situation. Shortly after, Nvidia released a media statement saying that all GeForce SKUs were still being shipped, despite the ongoing memory constraints. " Demand for GeForce RTX GPUs is strong, and memory supply is constrained. We continue to ship all GeForce SKUs and are working closely with our suppliers to maximize memory availability," the company told Tom's Hardware.

Asus followed up, stating that Nvidia had informed them the RTX 5070 Ti was not EOL and that Asus was instead streamlining some models. Hardware Unboxed published an updated statement, only for Asus to release yet another statement for clarification, directly contradicting the original claim and clarifying its original statement, which stated that the RTX 5070 Ti was neither discontinued nor at end of life. "The GeForce RTX 5070 Ti and GeForce RTX 5060 Ti 16 GB have not been discontinued or designated as end-of-life (EOL). ASUS has no plans to stop selling these models," the company said.

Following this, Hardware Unboxed immediately renewed its request for RTX 5070 Ti samples, but says it has yet to receive a response. The conflicting statements add confusion for consumers at a time when GPU availability is already limited. While Asus says the cards aren’t discontinued, inconsistent supply and messaging suggest availability could remain uneven in the coming days.

On a separate note, Nvidia is rumored to be cutting graphics card supply to its board partners by roughly 15–20%, which could potentially tighten inventory and push prices even higher. The GPU market is already in shambles thanks to the recent price increases on flagship models, including the RTX 5090 and RTX 5080, which have witnessed a price surge of 79% and 35%, respectively. If Nvidia reduces the number of GPUs it supplies to manufacturers, the current pricing crisis could get even worse.

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Kunal Khullar
News Contributor

Kunal Khullar is a contributing writer at Tom’s Hardware.  He is a long time technology journalist and reviewer specializing in PC components and peripherals, and welcomes any and every question around building a PC.

  • -Fran-
    "Reports of my death were greatly exaggerated".

    Kind of fits perfectly, lol.

    EDIT: I forgot to add this tidbit... Reducing the supply by a very significant amount is close to killing the product, I'd say. If nVidia is basically dropping the supply by, say, 90%, then it can be considered a "dead product". This is also an important thing to consider in all this. The "technicality" is superseeded by the "practicality" of the event: limiting supply to a laughable amount.

    Regards.
    Reply
  • usertests
    Consider it effectively discontinued, to use someone's favorite word.

    Nvidia does not want the bad press that would come with outright canceling major 16 GB cards. Take what Nvidia or its partners say with a grain of salt, believe the alarmists and YouTubers instead, and buy what you need to buy soon.

    I expected the 5060 Ti 16 GB to be nuked first, although I guess these are going away at nearly the same time.

    The 5070 12 GB will be interesting to watch.
    Reply
  • thestryker
    This whole thing smacks of HUB being told the truth by their contacts and nvidia getting mad when it spread.

    If there isn't new stock available then it really doesn't matter what any of these companies claim. At the end of the day I'm pretty sure most people are able to look at the prices and what's disappearing to realize they're getting the short end.
    Reply