Enermax Unveils CPU Liquid Coolers
The new ELC liquid cooler series is based on a new patented Cold Plate design which enhances heat dissipation.
Enermax has revealed the first three models of its ELC liquid cooler series, the ELC120-TB, ELC120-TA and ELC240. Each model features Twister fan bearings which offer reliability and near silent operation. The ELC120-TA stands out in the series with two T.B.Apollish Blue LED fans, while the ELC120-TB and ELC240 models come with T.B.Silence Fans. Each fan has an individually adjustable speed thanks to the new Tri-Cooling functionality.
Each ELC liquid cooler features a closed-loop design made with high quality materials. In order to prevent damage to your system, the tube is made of a tough but flexible material known as Flourinated Ethylene Propylene. Additionally, the pump features a ceramic bearing that will improve stability and noise.
The new ELC120 and ELC240 models from Enermax is expected to be available in the U.S for roughly $89.99 and $120.00, respectively. The CPU coolers will support all current AMD and Intel chips.

http://hexus.net/tech/reviews/cooling/45993-enermax-elc240/
This thing is outperformed by the Phanteks PH TC14PE which is 12.4 Decibels quieter.
aircoolers FTW!
My preference as well, I OC to get more performance out of my computer for cheaper price. Buying expensive heatsinks are counterproductive to that when I can what I need for 1/4 of the price and have it perform almost as good, just a couple celcius difference in temps.
But I can see the use of these for some people, for some cases I think I would even use one depending on the case design I am using I can definately see the use. Plus it's me I always welcome new competition it usually does nothing but push people to make people competitive, so good for enermax for getting into this market.
The pumps used in the closed loops aren't strong enough to handle more than one.
I assume you're using "real" watercooling here? Not the closed loop crap.
Duh
Im going to tell you a secret. All closed water coolers are made by asatek. Corsair doesnt manufacture its products.
Some are made by CoolIT as well, not all of them are made by Asetek.
And you'll have to keep reminding yourself of that every time you look at it.
Man, that Phanteks is ugly...
Thats weird, i tought asatek had a patent for them. There was also some news article about asatek suing someone, might have been coolit over the closed loop system.
It's not like Corsair invented this. They have just been more aggressive in entering new markets. Other companies are copying the business strategy (but the tech is certainly not theirs).
and here i am judging computer hardware on price & performance... silly me
Man, that Phanteks is ugly...
performance>looks
Make me a closed loop with a 4x180 rad (I've got a lot of heat to deal with), quick connect couplings for adding a GPU block or two and a pump powerful enough to drive it all and I'll buy it.
I don't care if it's $300 and doesn't include blocks, just make one worth buying. I'm tired of seeing the same H100 analog announced as if it brought something new to the arena.
it's called an aquarium, you can even house tropical fish in it for your amusement!