HTC Q4 Becomes Worst Quarter in 8 Years

HTC's Q4 in 2012 represents its worst quarter in eight years with profits decreasing by more than 90 percent.

The company generated 1 billion Taiwanese dollars ($34 million), representing a steep decline when compared to more than 10 billion Taiwanese dollars it made a year ago. Sales, meanwhile, decreased by around 40 percent to 60 billion Taiwanese dollars.

The disappointing financial results arrive even after flagship smartphone launches with Verizon Wireless in the form of the Droid DNA, in addition to its Windows Phone 8 handset with the Windows Phone 8X. HTC's Consumer Electronics Show appearance in 2013 is not expected to deliver any noticeable smartphone announcements.

During the third quarter of 2012, HTC's profits fell by 79 percent due to strong competition. The Taiwanese smartphone manufacturer blamed its lack of marketing on a dire 2012.

It's looking forward to 2013, however, with the firm promising better smartphones due to a licensing agreement deal with Apple, which may see the former granted access to some of the latter's technology.

 

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  • halcyon
    I know Samsung is just devastated by this news.

    On another note perhaps HTC will re-introduce swappable batteries and micro SD cards. If the Droid DNA had implemented these it would have been really nice.
    6
  • virtualban
    Maybe even dual micro SD card. That don't need to turn off the phone to insert/eject?
    Or maybe, strange strange, a bigger battery?
    0
  • doive1231
    Maybe it's because the HTC One X is such a masculine phone. We know how much ladies love their phones and perhaps they just don't buy the latest HTCs.
    1