Google Runs 3-month Old Video as Super Bowl Ad

Google, with its ever-expanding line of offerings drilling through to all parts of the world, has made its splash into the world of Super Bowl commercials.

Yesterday, it aired this simple but compelling ad entitled Parisian Love.

Parisian Love

Unlike most of the other expensive TV spots, the ad wasn't created just for the Super Bowl. Google CEO Eric Schmidt shared on the official company blog that the ad is over three months old.

"We didn't set out to do a Super Bowl ad, or even a TV ad for search," Schmidt wrote. "Our goal was simply to create a series of short online videos about our products and our users, and how they interact. But we liked this video so much, and it's had such a positive reaction on YouTube, that we decided to share it with a wider audience."

At present time, the ad has under 2 million views online; the estimated worldwide audience of Super Bowl viewers is 1 billion people. Yes, we'd agree that it is a wider audience.

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  • It was a great commercial that demonstrates how central search engines have been to our lives since their induction only a few short years ago. Where we get our knowledge now is so different from a few years ago. It is amazing how things can change in a decade.
    23
  • Very nice commercial....

    Too bad it can't make every decision for you like Bing can...

    /sarcasm

    I liked it, pretty good for being unintentional.
    16
  • Worldwide TV viewers don't see the US commercials anyway so remove a zero from that count...
    12
  • Other Comments
  • It was a great commercial that demonstrates how central search engines have been to our lives since their induction only a few short years ago. Where we get our knowledge now is so different from a few years ago. It is amazing how things can change in a decade.
    23
  • Very nice commercial....

    Too bad it can't make every decision for you like Bing can...

    /sarcasm

    I liked it, pretty good for being unintentional.
    16
  • 1 Billion people watched the Super Bowl? There's 300 Million people in America. So you are telling me that every single person in the United States was watching the Super Bowl plus an additional 700 Million people from around the world that have nothing to do with American football? Where do you get your facts?
    3