HTC Announces HTC One with UltraPixel Camera

HTC announced plans for a New York City event several weeks ago, and the build-up to this event has been littered with leaked specs and images. Today, the company finally took the wraps of its newest flagship phone, the HTC One.

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On the software side of things, the HTC One will ship with Android Jelly Bean, but with HTC's Sense UI on top. This will add several features to the phone, including HTC Zoe, which allows users to create short three second clips using high-res photos. This features uses HTC's new UltraPixel camera, which features an f/2.0 aperture lens and a " breakthrough sensor with UltraPixels that gather 300 percent more light than traditional smartphone camera sensor." The phone also has front-facing stereo speakers as part of HTC BoomSound, a new audio system featuring Beats technology, and HTC Sense TV, an interactive program guide and remote control for most TVs, set-top boxes and receivers.

"People today immerse themselves in a constant stream of updates, news and information. Although smartphones are one of the main ways we stay in touch with the people and information we care about, conventional designs have failed to keep pace with how people are actually using them," said Peter Chou, CEO of HTC Corporation. "A new, exciting approach to the smartphone is needed and with the new HTC One, we have re-imagined the mobile experience from the ground up to reflect this new reality."

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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.

13 Comments Comment from the forums

"This features uses HTC's new UltraPixel camera, which features an f/2.0 aperture lens and a " breakthrough sensor with UltraPixels that gather 300 percent more light than traditional smartphone camera sensor."

Marketing rubbish, they are simply going back to a 4Mp sensor that runs 2.0 micron pixels (as opposed to 1 micron pixel on the One X 8Mp sensor)

Larger sensor pixel, smaller picture resolution, this is not breakthrough technology, it has been around since the days of digital sensors, the Nikon D800 is a very good example of this refined!
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g00fysmiley

looks liek no replacable battery and with no expandable memory... if this is thier idea of improvements then keep it, the evo was nice so was the evo 3d... but lackign these two key features they are not going to attract marketshare gains
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Microgoliath

g00fysmileylooks liek no replacable battery and with no expandable memory... if this is thier idea of improvements then keep it, the evo was nice so was the evo 3d... but lackign these two key features they are not going to attract marketshare gains
I don't get it, everyone loves the Nexus 4 with a non-removable battery @ 2100 mAh and no expandable storage yet here comes HTC with the exact same except a bigger and better and people bitch.

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amuffin

F2.0 on a phone camera? :/

BTW HTC, WHERE IS MY JELLYBEAN UPDATE!??
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falchard

Woot an Infrared sensor on my smartphone. Still its an Android with a UI that looks like a Windows Phone. Why no new exciting Windows Phone?
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house70

moricon"This features uses HTC's new UltraPixel camera, which features an f/2.0 aperture lens and a " breakthrough sensor with UltraPixels that gather 300 percent more light than traditional smartphone camera sensor."Marketing rubbish, they are simply going back to a 4Mp sensor that runs 2.0 micron pixels (as opposed to 1 micron pixel on the One X 8Mp sensor)Larger sensor pixel, smaller picture resolution, this is not breakthrough technology, it has been around since the days of digital sensors, the Nikon D800 is a very good example of this refined!Yeah, I would not call the Nikon D800 rubbish... The fact that this manufacturer is implementing technology validated by DSLRs is encouraging to me.
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house70

MicrogoliathI don't get it, everyone loves the Nexus 4 with a non-removable battery @ 2100 mAh and no expandable storage yet here comes HTC with the exact same except a bigger and better and people bitch.Well, considering that this phone has LTE radios, this small bump in battery capacity might get quickly negated by the power-hungry radios. That would be my main beef with it; the on-board storage is more than enough for anyone.
Nexus 4 gets a break because it's a developer's darling, and everyone that got it is considering having the latest version of the OS paramount. IF this device is developer-friendly (no locked-up bootloaders, open-sourced kernel, etc) then it will get as much love as the Nexus.
Only potential problem, the next Motorola comes up with a Google phone, then Moto gets all the attention instead of HTC.
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lucidrainbow

The chin returns...
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lucidrainbow

house70Well, considering that this phone has LTE radios, this small bump in battery capacity might get quickly negated by the power-hungry radios. That would be my main beef with it; the on-board storage is more than enough for anyone.Nexus 4 gets a break because it's a developer's darling, and everyone that got it is considering having the latest version of the OS paramount. IF this device is developer-friendly (no locked-up bootloaders, open-sourced kernel, etc) then it will get as much love as the Nexus. Only potential problem, the next Motorola comes up with a Google phone, then Moto gets all the attention instead of HTC.
Not to mention that the Nexus 4 is SO MUCH CHEAPER!!! D:

Reply
Kami3k

MicrogoliathI don't get it, everyone loves the Nexus 4 with a non-removable battery @ 2100 mAh and no expandable storage yet here comes HTC with the exact same except a bigger and better and people bitch.

Nexus 4 is a Nexus phone for one, and two is 300 dollars OFF contract.
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