Download the Tom's Hardware App from the App Store
The reference for current tech news
Yes No
Ads

College-bound Kids Don't Plan on Buying Macs

by - source: Tom's Hardware US

Apple is losing out on the back-to-school crowd this year.

An awful lot of people have a problem with Apple's pricing. Whether you think Apple fans are "drinking the Apple Kool Aid" or paying an "Apple Tax" we can all agree on one thing: Apple computers are pretty expensive. So then, is it any wonder that kids starting college this September don’t plan on purchasing an Apple-branded laptop?

A study by consumer electronics site Retrevo says that the majority of college-bound students are not considering a Mac this year. So what are these students looking for in a laptop?

Well, the 300+ surveyed told Retrevo that they wanted longer battery life, smaller size, and a lighter laptop. The company reports that that 34 percent of laptop buyers will purchase netbooks, and 49 per cent will buy full-sized Windows-based machines. 58 percent of the students planned on spending less than $750 and only 18 percent had a budget over $1,000.

Apple is this year offering a free iPod Touch with the purchase of an Apple notebook or desktop as part of a back-to-school offer and for the first time, allowing parents of students currently attending or accepted into a public or private Higher Education Institution to take advantage of the deal when buying a laptop on behalf of their son or daughter.

Share:
68
Comments
Read more
X
Submit

Comments
Add your comment
speedshutters 08/21/2009 5:01 PM
Hide
-19+

"majority of college-bound students"..."300+ surveyed"
/rolleyes

duckmanx88 08/21/2009 5:04 PM
Hide
-11+

guess they're going to have to remove that Power Point slide of "#1 laptop choice for college students!" at their keynote.

mcnuggetofdeath 08/21/2009 5:05 PM
Hide
-0+

lol. to the above. 300 does not a survey make. I know that im starting my freshman year of college this semester, and Ive got an eee pc with ubuntu 9.04 on it. (Would be running Sabayon but my external dvd burner died 5 months ago). For my part ive gotten as many of my friends as i can to run different linux distros, and set them up with both personal and forum based support. With a good distro and a cheap Acer youve got a solid laptop for cheap.

bk420 08/21/2009 5:05 PM
Hide
-20+

LOL. yes macs are expensive. At least most universities have abundant amounts of computer labs and network access in every dorm room. I think people want cheaper full featured computers than fashion designed crappletops.

griffed88 08/21/2009 5:05 PM
Hide
-3+

lol wow! a whole 300 students!

timaahhh 08/21/2009 5:10 PM
Hide
-0+

If only 18% are willing to pay more then 1000 bucks for a laptop (prolly a decent chunk of those are gamers) then the number of people that can get a good apple laptop are limited.

yesca_mezcal 08/21/2009 5:15 PM
Hide
-3+

Apple? I`d rather have a Lenovo any day, never had a problem, and rarely see them broken in my line of work. As for Dell and HP and Acer, it`s a lot more common.

Aoster87 08/21/2009 5:19 PM
Hide
-4+

It seems like many people are buying netbooks these days, so this does not come as much of a surprise to me.

hallic7 08/21/2009 5:35 PM
Hide
-11+

Smart kids I'd say!

haunted one 08/21/2009 5:35 PM
Hide
-4+

The typical student would most probably be familiar with Windows and may not want to switch to a new OS.

Burodsx 08/21/2009 5:41 PM
Hide
-2+

If you're getting a laptop for school purposes you're not going to need to spend that much. Now if you add gaming into the consideration then that is a different story.

snotling 08/21/2009 5:45 PM
Hide
-10+

speedshutters :
"majority of college-bound students"..."300+ surveyed"/rolleyes


that's actually a normal sample.

if half of the 18% with 1000$+ get macs that's actually pretty much the ratio on the market today.

dark_lord69 08/21/2009 5:47 PM
Hide
-3+

LOL! seriously I wouldn't have had a computer at all in college if I didn't build a PC myself. Reason- APPLE COMPUTER ARE A HUGE RIPOFF!

Apple openly admits they charge a premium price.

insider3 08/21/2009 5:50 PM
Hide
-6+

Can't use the "Apples are the most reliable notebook" line anymore. Asus took that title in an article I've read here. Which brings me to an old topic again. What do Macbooks offer that Notebooks don't? Reliability? Windows based machines have more software than apple. Viruses? Stop surfing porn and focus on school. I own both a Macbook and a Notebook. Honestly, no difference other than the OS. Sure Macbooks are sexier in design IMO. But students can focus on luxury after they graduate.

Kithzaru 08/21/2009 5:54 PM
Hide
-5+

That's going to hurt, this is a large part of their market.

Oh well.

I wouldn't buy a MAC, but i like having them around. Every company needs stiff competition.

Anonymous 08/21/2009 6:01 PM
Show
avalanche0316 08/21/2009 6:18 PM
Hide
-6+

300 isn't a bad number to extrapolate from. If you're rolling your eyes because the survey didn't include ALL college bound students that's pretty foolish.

invlem 08/21/2009 6:25 PM
Hide
-4+

Probably depends where they found those 300 students...

What we're they going into? Graphics design, accounting, engineering?

Depending on your field of interest its going to affect your choice. I for one needed a system capable of running SolidWorks and Autocad. So a Mac wasn't exactly a viable option for me.

I'm sure a graphics design student would be going the Mac direction

AMDnoob 08/21/2009 6:27 PM
Hide
-2+

My sister got a (white plastic) Macbook cause she wanted the simple and straight forward UI of Mac OS X, she didn't want to have to fuss over Windows Vista (which I dont blame her). But then she had to send the thing back to apple after like 3 months because the case warped and made the CD drive opening impossibly small so that the disc she had in it couldnt make it out XD . and also the webcam wasnt registering some colors at times and wouldnt even turn on sometimes too. So yeah... we got one heckuva lemon (but they did fix it under warranty and it hasnt given her anymore problems). But now after browsing Dell (I know, i know but they let you personalize soo much on them!) and HP laptops I realize how much more you can get for the $1200 we spent on the mediocre Macbook.

leafblower29 08/21/2009 6:28 PM
Hide
-4+

Every school nearby uses Macs, and pretty much everyone I know says they suck and their slow. Even the Mac Pros that we have. The macs at the schools give them the impression they suck.

I myself agree.

Pei-chen 08/21/2009 6:29 PM
Hide
-2+

They will buy Apple and wear women's jean as soon as their liberal professors get through them. Higher education institutions in the US are basically assimilation camps that churn out liberal dimwits that lack critical thinking skills.

The only saving grace is that they’ll turn back into “normal” people by TV and a few years at home after graduation.

jungleboogiemonster 08/21/2009 6:35 PM
Hide
-3+

I work at a university and while I don't spend much time in computer labs these days, I do recall being in a Mac lab a year or two ago. It was filled with a bunch of pissed off students who had an assignment that involved using software only available on Macs. No one could figure out how to use them. They looked at me and I told them I couldn't help and got out of there before things turned ugly. It's more than just cost, it's also what people know how to use. If you're in college time is important and learning a new OS isn't what people want to do, they just want to do their assignments.

IzzyCraft 08/21/2009 6:40 PM
Show
chripuck 08/21/2009 6:49 PM
Hide
-5+

IzzyCraft :
300 students! What is that 1 from every school? Hell UCLA admissions take in like 40 times that every year.


I guess statistics is lost on the bulk of you people... statistically speaking anything over ~30 people is a large enough sample size to extrapolate trends. What's missing is the randomness of the sample as well as the margin of error, is it 1% or 9%. That information would make a big difference.

chripuck 08/21/2009 6:51 PM
Hide
-2+

jungleboogiemonster :
I work at a university and while I don't spend much time in computer labs these days, I do recall being in a Mac lab a year or two ago. It was filled with a bunch of pissed off students who had an assignment that involved using software only available on Macs. No one could figure out how to use them. They looked at me and I told them I couldn't help and got out of there before things turned ugly. It's more than just cost, it's also what people know how to use. If you're in college time is important and learning a new OS isn't what people want to do, they just want to do their assignments.


Which is why Mac will never be the juggernaut people think it will. As long as they are virtually impossible to find in business they won't win a large % of the market. I'm an IT guy and I don't feel like learning a new OS when I get home, at least not one I want to pay for. I've got Ubuntu running as a secondary OS, but that's for fiddling in my spare time. I couldn't imagine coming home and having to answer my wife's questions on how to log into facebook.

deltatux 08/21/2009 7:11 PM
Show
hallic7 08/21/2009 7:32 PM
Hide
-6+

deltatux :
Meh, I like my Macbook but it's true that during the recession, Apple's gonna hurt because people are now looking more at the sub-$1000 market for their notebooks. Unless you're an artist (of any sort) chances are that you won't be getting a Mac during the recession.I'm a computer science student, but I took in the Mac just because of its UNIX base and I don't have time at college to maintain a smooth traditional UNIX installation like Linux or FreeBSD, so I just went w/ MacOS X. TBH imo, MacOS X is easier to learn than Windows.



You are a computer science student and can't configure "smoothly" ubuntu(linux base)? Even my mom can do that!!

And who says that you can't run Mac OS on a pc?? You should study hard boy!!

Anonymous 08/21/2009 7:57 PM
Hide
-0+

Apple makes a big shot in their foot when they change to a Intel based platafform. How justify that they have the same hardware of their competitors and so bigger prices?
In the past MAC's are much more powerfull than competitors but today there is no much diference. The OS is better, but this is not sufficient to justify the prices.

Ramar 08/21/2009 7:58 PM
Hide
-7+

College students are poor, and now poorer than ever. I'm glad they're not stupid enough to waste extra money on the apple tax.

shadowkazama 08/21/2009 8:13 PM
Hide
-0+

invlem :
Probably depends where they found those 300 students...What we're they going into? Graphics design, accounting, engineering?Depending on your field of interest its going to affect your choice. I for one needed a system capable of running SolidWorks and Autocad. So a Mac wasn't exactly a viable option for me.I'm sure a graphics design student would be going the Mac direction



My wife has a BS in Graphics Design. My brother-inlaw works for a company using Autocad to design utilities for houses, and other buildings. Both of them prefer a PC over Apple (his company only uses PCs).

My wife owned a few Apple laptops during collage and most of high school and well as a Power Mac. She was told that the software for Graphic Design was only on Apple. When her brother built her a PC, and she found out they had the software for it, she fell in love. She found it easier to use, and far faster at rendering (faster CPU, and more ram for Less cost).

If Windows limited the hardware supported, there OS would be just as stable as Apple's.

Apple is nothing more then a name, and you pay for a name. The same hardware goes into a PC too. MS charges so much for there OS (I think it should be less though) because they don't get hardware sales like Apple. Apple makes up the difference with the over charge on the hardware.

PC's have a lot more competition in the market place. Lots of companies make them, and people can even build there own.

One reason I don't use an Apple is because of games. If games could be ran on any Os, I'd get some type of Linux. Until then. Microsoft has me chained.

Beside, I'd get a netbook for collage too. Just for typing, and a few things. I prefer my PC for everything else. (Seen an Acer at Sam's for sub $300. :)

deadlockedworld 08/21/2009 8:17 PM
Show

Ads

Best offers

Newsletters


OK
Ads