Apple's putting its next blockbuster product on the silver screen.
Apple first announced its new unique looking Mac Pro earlier this year, at WWDC in June. Though the company was more than happy to talk about the radical change of design, we were left in the dark with regard to pricing and release information. Apple, it seems, is getting ready to share those details, though. The company has started teasing in movie theaters the arrival of the new Mac Pro.
Of course, it'd be too much to expect for this 'trailer' to offer any real information. In fact, according to MacRumors, the trailer being aired is the very same one shown at WWDC several months ago. We still don't know the specifics on prices and availability, but cinema-goers says 'Coming Fall 2013' at the end.
All glossy black and is cylindrical in shape, Phil Schiller in June referred to the center of the design a "thermal core." While that is a fancy term that Apple loves to throw around, the cooling solution is pretty innovative. The center part of the casing is made of a three-sided heatsink, where each side cools the entire length of each PCB. Then, a single large fan pulls the hot air upwards and outwards. The entire casing is 9.9-inches tall, 6.6-inches wide, and inside are next generation Xeon processors (up to 12 cores), dual AMD FirePro GPUs, six Thunderbolt 2 ports, PCIe-based , and ECC memory.