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First-Run Oculus Rift Developer Kit Coming to a Close

By - Source: Oculus VR | B 13 comments

Oculus VR's first-generation development kit is almost sold out.

Oculus VR recently updated its blog with news that the company's stock of the original Rift development kit is running out. The company has shut down sales in most regions, and is currently ramping down production and distribution of the original kit. Why? Because some of the hardware components are no longer being manufactured.

"We never expected to sell so many Rift development kits and the fact that we’re close to being sold out after 60,000 kits is nothing short of incredible — Thank you for your support! We’ll have more news on this soon, so stay tuned!"

Now that's a definite tease. The company may be gearing up to announce the next development kit at GDC next week or at E3 2014 in June. There's still no sign of a release date or price although Oculus VR founder Palmer Luckey said that Rift will be affordable for mostly anyone.

"You can't sell an expensive piece of hardware and expect tons of content to show up," he said in an interview. "We're not doing market research around what's the breaking point for people to buy a VR headset; we're just trying to sell it as cheap as we can while still existing as a company."

If Oculus sold 60,000 Rift development kits at $300 apiece, then the company has thus far reeled in around $18 million USD. Just months ago, the company also raised $75 million in Series B funding to finalize development of Rift and the ecosystem. Before that, Oculus raised $16 million in Series A and $2.4 million through its Kickstarter campaign.

The first-run development kit, which launched back in December 2012 as part of the Kickstarter project, predates the HD version and the most recent Crystal Cove model the company showcased at CES 2014 back in January.

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  • -8 Hide
    Ninjawithagun , March 12, 2014 5:53 AM
    ABOUT DAMN TIME! Now get your heads out of butts and get Crystal Cove released NOW!! Oculus is quickly becoming a laughing stock. All talk and limited capability shown off, yet after over 3 years there is still no consumer product available. This is the perfect example of how a self start-up company should NOT operate. Oculus has had long enough. Time to get your act together and get a consumer level product out this year!
  • 3 Hide
    SinisterSalad , March 12, 2014 6:55 AM
    Quote:
    ABOUT DAMN TIME! Now get your heads out of butts and get Crystal Cove released NOW!! Oculus is quickly becoming a laughing stock. All talk and limited capability shown off, yet after over 3 years there is still no consumer product available. This is the perfect example of how a self start-up company should NOT operate. Oculus has had long enough. Time to get your act together and get a consumer level product out this year!
    Why don't you go ahead and start one up yourself for us, then. We expect it to be out within the year, and working flawlessly. Yeah, that's what I though...
  • -2 Hide
    cypeq , March 12, 2014 7:19 AM
    Why would they release customer product if they can keep selling devkits making you accept limited use agreement before you buy it, giving them no responsibility for the product, and you no return if you are unhappy with it. That's like every manufacturer's dream. Be a smart customers, please.
  • 4 Hide
    Puiucs , March 12, 2014 7:47 AM
    Quote:
    Why would they release customer product if they can keep selling devkits making you accept limited use agreement before you buy it, giving them no responsibility for the product, and you no return if you are unhappy with it. That's like every manufacturer's dream. Be a smart customers, please.
    because the dev kit is not a consumer product. you can buy it if you want, but it's still just a product meant for development. QC, market research, software and hardware testing/development, PR, etc
  • 5 Hide
    expl0itfinder , March 12, 2014 7:55 AM
    Quote:
    ABOUT DAMN TIME! Now get your heads out of butts and get Crystal Cove released NOW!! Oculus is quickly becoming a laughing stock. All talk and limited capability shown off, yet after over 3 years there is still no consumer product available. This is the perfect example of how a self start-up company should NOT operate. Oculus has had long enough. Time to get your act together and get a consumer level product out this year!
    Please go and play BF4. That was the result of a terribly rushed production, that resulted in a reputation-killing fail of a release, and the the game is still attempting to recover. I don't want that to happen to the Rift. I would much rather have a complete, bug-free product that took longer to produce than a buggy, glitchy, only-half-working product that was released earlier.
  • -1 Hide
    cypeq , March 12, 2014 8:17 AM
    Quote:
    Quote:
    Why would they release customer product if they can keep selling devkits making you accept limited use agreement before you buy it, giving them no responsibility for the product, and you no return if you are unhappy with it. That's like every manufacturer's dream. Be a smart customers, please.
    because the dev kit is not a consumer product. you can buy it if you want, but it's still just a product meant for development. QC, market research, software and hardware testing/development, PR, etc

    Well I know that, what's your point? You should state clearly if you just want to add information.
  • -2 Hide
    whiteodian , March 12, 2014 9:10 AM
    "If Oculus sold 60,000 Rift development kits at $300 apiece, then the company has thus far reeled in around $18 million USD."$300 a piece? I thought they were selling Dev kits for $1500 a piece. That would be 90 million.
  • 3 Hide
    SinisterSalad , March 12, 2014 9:23 AM
    Quote:
    "If Oculus sold 60,000 Rift development kits at $300 apiece, then the company has thus far reeled in around $18 million USD."$300 a piece? I thought they were selling Dev kits for $1500 a piece. That would be 90 million.


    You're thinking of Google Glass.
  • 0 Hide
    WithoutWeakness , March 12, 2014 11:50 AM
    Quote:
    "If Oculus sold 60,000 Rift development kits at $300 apiece, then the company has thus far reeled in around $18 million USD."$300 a piece? I thought they were selling Dev kits for $1500 a piece. That would be 90 million.
    https://www.oculusvr.com/order/
  • 2 Hide
    dennisburke , March 12, 2014 11:52 AM
    Oculus VR is onto something hot and I suspect they will do it right.
  • 0 Hide
    Ninjawithagun , March 27, 2014 11:11 AM
    Quote:
    Quote:
    ABOUT DAMN TIME! Now get your heads out of butts and get Crystal Cove released NOW!! Oculus is quickly becoming a laughing stock. All talk and limited capability shown off, yet after over 3 years there is still no consumer product available. This is the perfect example of how a self start-up company should NOT operate. Oculus has had long enough. Time to get your act together and get a consumer level product out this year!
    Why don't you go ahead and start one up yourself for us, then. We expect it to be out within the year, and working flawlessly. Yeah, that's what I though...


    No excuses for Oculus. They made promises on deadlines for releasing a product to their investors and to the general consumer. Those promises have been broken - plain and simple. Your rhetoric is at best immature and misplaced. Think again.
  • 0 Hide
    Ninjawithagun , March 27, 2014 11:49 AM
    Quote:
    Quote:
    ABOUT DAMN TIME! Now get your heads out of butts and get Crystal Cove released NOW!! Oculus is quickly becoming a laughing stock. All talk and limited capability shown off, yet after over 3 years there is still no consumer product available. This is the perfect example of how a self start-up company should NOT operate. Oculus has had long enough. Time to get your act together and get a consumer level product out this year!
    Please go and play BF4. That was the result of a terribly rushed production, that resulted in a reputation-killing fail of a release, and the the game is still attempting to recover. I don't want that to happen to the Rift. I would much rather have a complete, bug-free product that took longer to produce than a buggy, glitchy, only-half-working product that was released earlier.


    I do agree with you that the Oculus Rift should be a near perfect product when it is finally released (hopefully sometime within the next decade). However, my agrument is that the Oculus team has run into a great many issues throughout their progress, and have shown that the issues are more of a dev team problem and NOT limitations of technlology. Hence the reason why John Carmack was brought onboard to 'rescue' the Kickstart effort. The 2nd gen development kit is up for pre-order now, yet they have already stated that another version is in the works that uses a 4K type of resolution in order to get rid of the pixellation that is visible even with the new 1080P 2nd gen dev kit. My point is that 4K has been out since last year. Why has it taken so long for Oculus to integrate it then? Now we'll have to wait for a 3rd gen dev kit and testing and so on. Now, it will probably be at least holiday season 2015 before we see any final consumer level product from Oculus. I suppose late is better than never, but not by much!
  • 0 Hide
    SinisterSalad , March 28, 2014 9:13 AM
    Quote:
    The 2nd gen development kit is up for pre-order now, yet they have already stated that another version is in the works that uses a 4K type of resolution in order to get rid of the pixellation that is visible even with the new 1080P 2nd gen dev kit. My point is that 4K has been out since last year. Why has it taken so long for Oculus to integrate it then? Now we'll have to wait for a 3rd gen dev kit and testing and so on. Now, it will probably be at least holiday season 2015 before we see any final consumer level product from Oculus. I suppose late is better than never, but not by much!

    I've seen no talk of them using 4k screens. Can you please show an example of ANY panel maker that has a 5" 4K screen? Who's got their head up their ass?