Avengers, Disassemble: Intel Discontinues Avengers Edition CPUs
10th Gen chips made to promote disappointing Marvel's Avengers game
Intel has officially discontinued the Avengers Edition 10th Gen Comet Lake-S processors from its lineup after just five months. That includes the Core i5-10600KA, i7-10700KA and i9-10850KA.
Intel didn't say why it discontinued the chips. But considering that as of three weeks ago Square Enix's Marvel's Avengers game hadn't made any money, it's not surprising that Intel's Avengers CPUs failed to take off.
Earlier this year Intel partnered with Square Enix to make new Avengers-branded processors based on the Marvel Avengers video game. While it sounds good on paper, in reality, these chips didn't have any superpowers to help them defeat the best CPUs. Intel gave the Avengers CPUs nothing in terms of extra performance, lower prices or anything bundled -- these Avengers Edition processors didn't even come with the Square Enix Avengers game. All customers got was a fancily branded Intel processor. You had to be a die-hard Marvel fan to really want these chips over the standard models.
The amount of Newegg comments for Intel's Avenger Core i5, i7 and i9 chips are significantly lower than that of the standard K models, suggesting that on this platform Intel wasn't selling as many Avengers CPUs as the vanilla versions
Additionally, Square Enix's Avengers game barely sold 60% of its total predicted volume. To this day, Square Enix is still trying to recover development costs.
Fortunately -- if you are one of the few people that wants an Intel Avengers-branded processor, Newegg.com still has a bunch in stock, so grab one while supplies last.
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Aaron Klotz is a contributing writer for Tom’s Hardware, covering news related to computer hardware such as CPUs, and graphics cards.
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cryoburner Reply
Are we sure that's what the company is named? : 3Admin said:Square Unix
Also, I think the processors did come bundled with the game, at least from certain retailers, for a limited time, despite Intel initially claiming otherwise. See this (now-out-of-stock) bundle item on newegg, for example...
https://www.newegg.com/p/N82E16800985103
I imagine this was only intended as a limited-time promotion anyway, so it would have probably been ending already even if the game had done well. -
thisisaname Replycryoburner said:Are we sure that's what the company is named? : 3
Also, I think the processors did come bundled with the game, at least from certain retailers, for a limited time, despite Intel initially claiming otherwise. See this (now-out-of-stock) bundle item on newegg, for example...
https://www.newegg.com/p/N82E16800985103
I imagine this was only intended as a limited-time promotion anyway, so it would have probably been ending already even if the game had done well.
If they had read the article they linked "‘Marvel’s Avengers’ Has Not Recouped Its Development Costs, According To Square Enix" they would have got the name right. I think someone used a spellchecker and without noticing it changed the name. -
hotaru251 a disappointing game paired with a disappointing cpu generation.Reply
fit made in heaven if u ask me xD
joking aside they will still hold value to collectors. -
Soaptrail Replyhotaru251 said:a disappointing game paired with a disappointing cpu generation.
fit made in heaven if u ask me xD
joking aside they will still hold value to collectors.
Weird that it did not sell out as that is the only game anyone is talking about for the last few months! :P -
Strifeseh Replycryoburner said:Are we sure that's what the company is named? : 3
Also, I think the processors did come bundled with the game, at least from certain retailers, for a limited time, despite Intel initially claiming otherwise. See this (now-out-of-stock) bundle item on newegg, for example...
https://www.newegg.com/p/N82E16800985103
I imagine this was only intended as a limited-time promotion anyway, so it would have probably been ending already even if the game had done well.
It did...I purchased a 10850ka from Newegg in mid September and received codes for both the game and Intel character skins. -
barryv88 Yet another blue team fail. A week after purchasing my 5800X, I received a free code for Farcry5. Bound to be a far better game than Avengers and further adding value to what is a fantastic CPU range. Sorry Intel, you've had your chances since 2017 and you blew it.Reply