The greatest win in the battle of "geeks versus nerds" has taken place, as the world's best PC gamers receive the professional athlete treatment! Far from the "dying breed" that nerdy console fans believe them to be, flagship "uber geek" performance systems have become mandatory promotional tools for the PC industry. But as the likes Dell and HP try to buy their way into gamers' hearts through acquisition of "gaming computer" brands, Gateway has chosen the simplest, most direct path to gaming fame: building better computers!
This might seem a ballsy move for a company that only a few years ago gave up its high-end market in a downscale "affordable PC" marketing move that nearly killed the brand. Still, anyone who's been around computers long enough will remember the days when top-end Gateway 2000 systems were the rule rather than the exception. The company certainly has the experience, so let's consider what it now brings to the table.
