Apple Confirms New Product Event for October 23

By Jane McEntegart
published

Seven days and counting.

Apple has just confirmed the much-rumored October 23 event the tech industry has been talking about for a fortnight. Cupertino this morning sent out invitations to the tech press featuring a colorful background, the top half of Apple's famous logo, and the tag line: "We've got a little more to show you."

The Apple rumor mill has long talked about an iPad mini, a 7-inch device designed to play baby brother to Apple's already successful iPad. However, over the last few days, there's been mention of a few other products making their way onto the billing for this upcoming event. According to this week's news, Apple could also introduce us to a new 13-inch MacBook with Retina display. This morning, word on the street was that Apple was also going to be adding a new Mac mini on October 23.

Tune in next Tuesday, when Apple will unravel the mystery. The event is set to take place at 10 a.m. (Pacific) at the California Theater in San Jose, California.

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Jane McEntegart
15 Comments Comment from the forums
  • hate machine
    I'm surprised this is not by Zak Islam.
    Reply
  • tuxon86
    To late... I was tired of waiting for the new iMac so I went back to the windows side of the fence. I just bought a XPS 8500 with a 27" monitor.
    Reply
  • ivanto
    Watch Apple stock jump on the news. Curious thing is that Apple is entering an established market and will be fighting existing products that many say are better than the assumed iPad mini.
    But I love the competition and freedom of choice. If we, consumers, want 7' tablet, we now have a good selection of eco system and devices, not marketing gimmicks.
    -IvanTO
    Reply
  • I'm going to get one of these in every color they come in! Can't wait!
    Reply
  • That picture is so not right!
    Reply
  • goodguy713
    depending on what they manage to cram into that mac mini i may end up picking up one for an htpc setup there pretty good at that..
    Reply
  • Old_Fogie_Late_Bloomer
    "Little", like a smaller iPad mini, or a new Mac mini, or a smaller Retina Macbook...I see what you did there, Apple... {chuckles sarcastically} :sarcastic:
    Reply
  • iPad mini...looks like others are picking up on Intel's tick-tock model
    Reply
  • The

    iGasm.

    Is Coming.


    Reply
  • back_by_demand
    i'Ll wait for the surface, iWont buy an iPad because it is smaller just to read ebooks,
    Reply