Apple has just confirmed the much-rumored October 23 event the tech industry has been talking about for a fortnight. Cupertino this morning sent out invitations to the tech press featuring a colorful background, the top half of Apple's famous logo, and the tag line: "We've got a little more to show you."
The Apple rumor mill has long talked about an iPad mini, a 7-inch device designed to play baby brother to Apple's already successful iPad. However, over the last few days, there's been mention of a few other products making their way onto the billing for this upcoming event. According to this week's news, Apple could also introduce us to a new 13-inch MacBook with Retina display. This morning, word on the street was that Apple was also going to be adding a new Mac mini on October 23.
Tune in next Tuesday, when Apple will unravel the mystery. The event is set to take place at 10 a.m. (Pacific) at the California Theater in San Jose, California.
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But I love the competition and freedom of choice. If we, consumers, want 7' tablet, we now have a good selection of eco system and devices, not marketing gimmicks.